OD Network │ IODA 2015 Annual Conference eMarketing Kit
Web-based Communications
Please use the following language when posting OD Network or IODA information to your website:
Option 1:
OD Network │ IODA 2015 Annual Conference
Our Field. Our World. Our Impact.
October 17-20, 2015 ● Hilton Portland, Portland, Oregon
Learn more and register today
Option 2:
OD Network │ IODA 2015 Annual Conference
Our Field. Our World. Our Impact.
October 17-20, 2015 ● Hilton Portland, Portland, Oregon
Learn more
Attend this year’s OD Network │ IODA 2015 Annual Conference to connect with the diverse and interconnected global world of OD and learn new strategies and ways to excel in the changing OD environment. After three full days, you’ll come away feeling reinvigorated by the sessions surrounding the theme “Our Field. Our World. Our Impact.”
Email Signature (Outlook)
1. Save the above OD Network │ IODA image to your desktop
2. Open a new email in Outlook
3. Click the “Signature” option in the top menu
4. Click “Signatures...” listed in the drop-down options
5. This will take you to “Signatures and Stationery”
6. Select your current signature from the “Select signature to edit” menu
7. Go to the last line of copy in your current email signature and hit enter
8. Type, “Join me at the OD Network │ IODA 2015 Annual Conference”
9. Click the insert image button and select the image from your desktop
10. Click on the image that now appears in your email signature
11. Click the hyperlink button from the menu
12. Insert the URL: http://www.odnetwork.org/?page=2015AnnualCo in the “Address” field and click OK
13. Click OK to finalize all the changes made.
14. To use this signature in any of your emails, right click on your default signature once you start the message, and select the name you created for the OD Network Conference signature.
Web Banner
Add the below 574 x 180 pixel image to your website to let others know you will be at the OD Network │ IODA 2015 Annual Conference.
Email Promotional Message – Exhibitor
Customize the message below and pass it on to your customers and contacts who may be interested in attending the OD Network │ IODA 2015 Annual Conference. A personal invitation to stop by your booth means a lot!
SUBJECT: Join me at the OD Network │ IODA 2015 Annual Conference!
BODY: Join me for the OD Network │ IODA 2015 Annual Conference! This year’s conference theme of “Our Field. Our World. Our Impact.”, with your help, will create a truly international experience that will inspire all of us, create new opportunities, strengthen our networks and build strong bonds across all continents.
I invite you to take time during the Conference to stop by our booth [booth #] to learn about our latest offerings for OD professionals. [Optional: Insert more information about your booth]
As an attendee, you’ll experience the best education, networking, and sharing of inspiring stories from a wide range of experts and dedicated practitioners. You’ll connect with hundreds of OD practitioners and supporters and learn about the innovative concepts that are moving our field forward.
I am confident that you will find the OD Network │ IODA 2015 Annual Conference well worth your investment. I encourage you to register today, and I look forward to seeing you there!
Sincerely,
[Insert your name]
Social Media Blurbs
Promote the OD Network │ IODA 2015 Annual Conference by posting one or more of the customizable messages below to the social media outlets you use the most, such as LinkedIn, Twitter, Facebook, and others. Be sure to link to the conference Web page to all posts. OD Network and IODA volunteers will be posting about the conference from before, during, and after it has ended. We encourage you to follow our Twitter and LinkedIn feeds to re-share or re-tweet any of our posts.
Social Media Tips:
· Generally, posts on social networks should be kept to fewer than 140 characters, including hyperlinks, hashtags, and pictures
· Add the Conference hashtag, #ODNIODA15, to posts to generate more views
· Consider posting on social networks in high-trafficked times during the week to maximize your exposure. The optimal time to post is between 1 and 3 p.m., Monday through Thursday.
Social Media Post Examples – Exhibitors:
o Looking forward to exhibiting at #ODNIODA15! See you there: http://bit.ly/18UP7Ij
o Going to #ODNIODA15? Check out our booth [booth #]: http://bit.ly/18UP7Ij
o Save the Date for #ODNIODA in Portland in Oct.: http://bit.ly/18UP7Ij
o Stop by our booth [booth #] at #ODNIODA15 to learn the latest in OD education: http://bit.ly/18UP7Ij
o Join myself and OD professionals from October 17-20 in Portland, Ore at the 2015 Annual Conference! We will have booth [booth #] and will be offering [more information about your booth] http://bit.ly/18UP7Ij
o The #ODNIODA15 floor plan is now online. We will be at booth [booth #], see you there!: http://bit.ly/1Bgtudb
o Registration for #ODNIODA15 is now open! Join us in Portland, October 17-20. We will be at booth [booth #] talking about [insert more information about your booth]:http://bit.ly/1Cmbz8S
OD Network │ IODA 2015 Annual Conference 3
eMarketing Kit