NCCC-065, Indicators of Social Change in the Marketplace:

Producers, Retailers, Consumers

Publication List for Members of NCCC065: November 2010-October 2011

FUNDED RESEARCH:

Binkley, M., & Stoel, L. (2011). Hospitality and Retail Industries: Inspiration from Thailand. The Ohio State University College of Education & Human Ecology International Seed Grant for OSU Student International Experience, $7497.

Eckman, M. (2009-2010) Middle East & North African Studies Enhancement Project. United States Department of Education International Education grant, $175,000. PIs: Vogl, M., & Hirchi, M. Value of Eckman’s participation in the grant:$4,400.

Ellis, J.L. Black, C., & Leonas, K. (2011). Cotton awareness day @ WSU. Cotton Incorporated, $21,747.

Emami, S., Vogl, M., & Eckman, M. (2010). Caravanserai: A Visual Journey across the Middle East and North Africa Cultures, Carpets, Canvas, Calligraphy, Crafts. Lilla B. Morgan Memorial Fund Colorado State University, $2,600.

Nelson Hodges, N., Watchravesringkan,K., Yurchisin, J., Hegland, J.E., Karpova, E., & Yan, R-N. (2010). Enhancing students’ small business knowledge and entrepreneurial skills from a global perspective: Collaborative curriculum design and assessment. USDA Challenge Grant, 3 years, $500,000.

Jasper, C., & Nellis, M. (2011). Community based research to uncover and reduce negative impacts of southside stigma perceptions. Morgridge Center for Public Service, $9,250.

LeHew, M. L. A., Hiller-Connell, K. Y., & Armstrong, C. (2011). Making climate change a functioning thread in the baccalaureate curriculum: Initiating a transformation in fiber, textiles, and clothing education. U. S. Department of Agriculture, Higher Education Challenge Grant Program, $27,954.

Sternquist, B., & Good, L. (2009-2012). Best buying practices, USDA, $149,754.

Sternquist, B., Todd, E., & Li, H. (2009-2011). Home RFID butler, IRGP Grant MSU,$59,990.

Stoel, L., McAloon, P., & DeJong, C. (2011). Sourcing Fair Trade Products for ‘FRS Global Lab Store’: Artisans of Guizhou, China. The Ohio State University Office of International Affairs Gateway Study Abroad Seed Grant, $2500.

Stoel, L., McAloon, P., & DeJong, C. (2011). Sourcing Fair Trade Products for ‘FRS Global Lab Store’: Artisans of Guizhou, China. The Ohio State University College of Education & Human Ecology International Seed Grant for OSU Student International Experience, $7500.

Wu, J. (2010-2011). Contemporary Chinese clothing designers: Design to market. Imagine Fund, Mcknight Foundation, $4,000.

Wu, J. (2010-2011). Mass customization 2.0: Experience co-design in cyberspace. Office of the Vice President for Research, UMN. $21,258.

AWARDS:

Byun, S., & Sternquist, B. (2010). Reconceptualization of price mavenism: Do Chinese consumers get a glow when they know? AsianPacific Journal of Marketing and Logistics. 22 (3), 279-293. Outstanding Paper of the Year Award Winner at the Literati Network Awards for Excellence 2011.

Damhorst, M. L. (2011). Faculty Mentor of the Year Award, Ronald E. McNair Postbaccalaureate Achievement Program, Iowa State University.

Eckman, M. (2011). Outstanding Teaching Award, College of Applied Human Sciences, Colorado State University.

Hawley, J. M. (2011). Distinguished Alumni, College of Human Sciences. Oklahoma State University, Stillwater, OK.

Kim, H-Y., Lee, J. Y., Choi, D., Wu, J. & Johnson, K. (2010, Oct). Perceived benefits of retail loytalty programs: Their effects on program loyalty and customer loyalty. Paper of Distinction Award in the Merchandising Track, the 66th annual conference of the International Textile and Apparel Association, Montreal, Canada.

Lee, Y.-A, Damhorst, M. L., Lee, M., Kozar, J., & Martin, P. (2010). Older women's clothing fit concerns and their attitudes toward use of 3D body scanning. Paper presented to the International Textile and Apparel Association annual conference, Montreal, Canada. Paper of Distinction Award, Design and Aesthetics Track.

Ogle, J. P., & Damhorst, M. L. (2010). Fostering tolerance of obesity through empathy and reflection: A curricular unit incorporating filmed testimonials. Paper presented to the International Textile and Apparel Association annual conference, Montreal, Canada. Received Paper of Distinction Award, Social Psychological Teaching Innovations Track.

Osajima, K., B., Sternquist, B., & Manjeshwar, S. (2010) Japanese materialism: A comparison between the new breed and second baby boomer age-cohorts. Journal of Asian Business Studies, 4 (3), 57-72.Outstanding Paper of the Year Award Winner,Emerald Literati Network Awards for Excellence 2011.

Pookalangara, S., & Hawley, J. (2010). Explaining Consumers’ Channel-Switching Behavior Using the Theory of Planned Behavior. Paper presented at the European Institute of Retailing and Service Studies, Istanbul, Turkey. Best Paper Award.

Sternquist, B. (2010). Retail Leadership Award 2010 presented by the Asian Retail Congress, Mumbai, India.

Sternquist, B. (2011). Special life time logistics service award for outstanding achievement and continuous contribution to the science and practice of retail management. IX International Logistics & Supply Chain Congress, Izmir, Turkey.

Stoel, L. (2011). Greek Distinguished Faculty Award from The Ohio State University Panhellenic Association; nominated by Delta Gamma sorority for “changing a sister’s life in a positive way.”

Stoel, L., Jeong, S.W. & Ernst, S. (2010). Beliefs of small, independently owned rural retailers about Internet use: A typology. Marketing Intelligence & Planning. 28 (1), 88-104. Highly Commended Paper, Emerald Literati Network 2011 Awards for Excellence.

Wu, J., Ju, H.W., Kim, J., Damminga, C., Kim, H-Y., & Johnson, K. (2010). Fashion product display dominant by color, visual texture, and style coordination: An experiment with Mockshop. Paper of Distinction Award in the Merchandising Track, the 66th annual conference of the International Textile and Apparel Association, Montreal, Canada.

BOOKS/BOOK CHAPTERS:

Beard, C., & Sternquist, B. (2011). Internationalization of hospitals, International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 285-304.

Chan, P., Finnegan, C., & Sternquist, B. (2011). Country and firm level factors in international retail expansion, International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 199-232.

Cohan, L., & Sternquist, B. (2011). Network advantages for the internationalization of global retailers: An extension of Dunning’s Eclectic Paradigm, International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 67-82.

Huang, Y., & Sternquist, B. (2011). Retailers’ foreign market entry decisions: An institutional perspective, International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 169-198.

Lu, H., & Sternquist, B. (2011). Born global retailers’ internationalization: A social network perspective, International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 83-106.

Manjeshwar, S., & Sternquist, B. (2011). Private label and international retailing strategy, International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 109-130.

Park, Y., & Sternquist, B. (2011). The global retailer’s strategic proposition and choice of entry mode, in International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 33-66.

Sharma, N., & Sternquist, B. (2011). Extension of international retail involvement (IRI) model: An application of institutional theory, International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 233-258.

Sternquist, B. (2011). International Retailing Theory and Research, Haslett, MI: BSC Publishing.

Sternquist, B. (2011). International retailing. Wiley International Encyclopedia of Marketing. Jagdish Sheth Naresh Malhotra (Editors in Chief) and Daniel Bello David Griffith (Volume Editors), West Sussex, UK: John Wiley & Sons Ltd, 136-146.

Sternquist, B. (2011).Retail Strategic International Expansion (SIRE2) Theory and Cases. (Ed.) Haslett, MI: BSC Publisher.

Sternquist, B. (2011). Strategic International Retail Expansion (SIRE2 ) in Retail StrategicInternational Expansion (SIRE2) Theory and Cases. B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 1-16.

Sternquist, B. (2011). Strategic International Retail Expansion Extended Model and Propositions (SIRE3) in International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 3-30.

Srivastava Dabas, C., & Sternquist, B. (2011). Corporate brand positioning and entry mode choices of international retailers, International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 131-166.

Sung, E., & Sternquist, B. (2011.) Strategic international joint venture: opportunity, expansion and longevity for retailers’ internationalization, International Retailing Theory and Research, B. Sternquist (Ed.), Haslett, MI: BSC Publisher, 259-284.

PEER REVIEWED PUBLICATIONS:

Armstrong, C., & LeHew, M.L.A. (2011). Sustainable apparel product development: In search of a new dominant social paradigm for the field using sustainable approaches. Fashion Practice, 3(1), 29-62.

Boorady, L. M., & Hawley, J. M. (2011). Using animated graphics as a teaching tool in patternmaking: A comparison of methods. International Journal of Information Communication and Technology, 7(4), 11-23.

Byun, S., & Sternquist, B. (2011). Fast fashion and in-store hoarding: The drivers, moderator, and consequences. Clothing and Textile Research Journal, 29(3), 187-201.

Chan, P., Finnegan, C., & Sternquist, B. (2011). Country and firm level factors in international retail expansion. European Journal of Marketing, 45(6) 1005-1022.

Chang, H.J., Eckman, M., & Yan, R.N. (2011). Application of the S-O-R Model to the retail environment: The role of hedonic motivation in impulse buying behavior. International Review of Retail, Distribution and Consumer Research, 11(3), 233-249.

Chen, Z., Huang, Y., & Sternquist, B. (2011). Guanxi practice and Chinese buyer-supplier relationships: The buyer’s perspective. Industrial Marketing Management, 40, 569-580.

Chung, J.E., Stoel, L., Xu, Y., & Ren, J. (forthcoming). Predicting Chinese consumers’ purchase intentions for imported soy-based dietary supplements. British Food Journal.

Chung, J., Huang, Y., Jin, B., & Sternquist, B. (2011). The impact of market orientation on Chinese retailers’ channel relationships. Journal of Business and Industrial Marketing, 26(1) 14-25.

Clemons, S., & Eckman, M. (2011). Exploring theories identified in the journal of interior design. Journal of Interior Design, 36(4), 31-50.

Dasgupta, S., Probst, K. R., & Wesley, S. (2011). Hispanic consumers’ willingness to purchase aquaculture product directly from farmers: Results from a recent survey. Journal of Extension, 49(2), Article No. 2RIB4.

Ha, S., & Stoel, L. (forthcoming). Online apparel retailing: Roles of e-shopping quality and experiential e-shopping motives. Journal of Service Management.

Hodges, N., Watchravesringkan, K., Karpova, E., Hegland, J., O’Neal, G., & Kadolph, S. (2011).Collaborative development of textile and apparel curriculum designed to foster students’ global competence. Family & Consumer Sciences Research Journal, 39 (4), 325–338.

Huang, Y., Sternquist, B., Zhang, C., & Calantone, R. (2011). A mixed-method study of the effects of guanxi between salespersons and buyers on retailer-supplier relationships in China. Journal of Marketing Channels, 18(3), 189-215.

Jackson, V., & Stoel, L. (2011). A qualitative examination of decoupling, recoupling and organizational survival of rural retailers. Qualitative Market Research: An International Journal, 14(4), 410-428.

Jackson, V., Stoel, L., & Brantley, A. (2011). Mall attributes and shopping value: Differences by gender and generational cohort. Journal of Retailing & Consumer Services, 18(1), 1-9.

Jasper, C.R., & Waldhart, P. (forthcoming). Retailer perceptions on hiring prospective employees with disabilities. Journal of Retailing and Consumer Services.

Kim, H., & Damhorst, M. L. (2010). The relationship of body-related self-discrepancy to body dissatisfaction, apparel involvement, concerns with fit and size of garments, and purchase intentions in online apparel shopping. Clothing and Textiles Research Journal, 28(4), 239-254.

Kim, J., & Damhorst, M. L. (2011). The mediating effect of perceived service risk on perceived value of Internet apparel shopping: From the quality-risk-value approach. Journal of Global Academy of Marketing Science, 20(4), 28-51.

Kim, J., Kim, M., & Kandampully, J. (2011). The impact of e-retail buying environment characteristics on e-satisfaction and purchase intent. International Journal of Service Science, Management, Engineering, and Technology, 2(3), 1-19.

Kim, M., Kim, J., & Lennon, S. (2011). E-service attributes available on men’s and women’s apparel websites. Managing Service Quality, 21(1), 25-45.

Kim, M., & Lennon, S. (2011). Consumer response to online apparel stockouts. Psychology & Marketing, 28(2), 115-144.

Lee, H.-H., Damhorst, M. L., Campbell, J. R., Loker, S., & Parsons, J. (2011). Consumer satisfaction with a mass customized Internet apparel shopping site. International Journal of Consumer Studies, 35(3), 316-329.

Mullis, K., & Kim, M. (2011). Factors determining inshopping in rural US communities: Consumers’ and retailers perceptions. International Journal Retail & Distribution Management, 39(5), 326-345.

Park, M., & Kim, M. (2011). A cross-cultural analysis of online service failure and recovery: An E-A-S-QUAL approach. Journal of the Korean Society of Clothing and Textiles, 35(6), 700-711.

Pookalangara, S., Hawley, J. M., & Xiao, G. (2011). Explaining consumer channel-switching behavior using the theory of reasoned action. Journal of Retailing and Consumer Services, 18(4), 311-321.

Pookalangara, S., Hawley, J., & Xiao, G. (2011). Explaining multi-channel consumer’s channel migration intention using theory of reasoned action. Special issue on “Individualism in Retailing” for International Journal of Retail & Distribution Management, 39(3), 183-202.

Pookalangara, S., Hawley, J. M., & Xiao, G. (2011). Explaining consumer channel-switching behavior using the theory of reasoned action. Journal of Retailing and Consumer Services, 18(4), 311-321.

Pookalangara, S., Hawley, J., & Xiao, G. (2011). Explaining multi-channel consumer’s channel migration intention using theory of reasoned action. Special issue on “Individualism in Retailing” for International Journal of Retail & Distribution Management, 39(3), 183-202.

Ren, J., Chung, J.E., Stoel, L., & Xu, Y. (2011). Chinese dietary culture influences consumers’ intention to use soy-based dietary supplements: An application of the theory of planned behavior. International Journal of Consumer Studies, 35(6), 661-669.

Wu, J., Damminga, C., Johnson, K., & Kim, H-Y. (2010). Content analysis of online co-design community interactions: A case study of crowd-sourced Threadless. Journal of Global Academy of Marketing Science, 20(4), 334-342.

EDITOR REVIEWED PUBLICATIONS:

Hawley, J. M. (2011). Textile recycling options: Exploring what could be. In A. Gwilt, and T. Rissanen (Eds.),Shaping Sustainable Fashion:Changing the Way We Make and Use Clothes. New South Wales, Australia.

PRESENTATIONS & PROCEEDINGS:

Armstrong, C. M. & LeHew, M. L. A. (2011). Course redevelopment and sustainable development: Holistic transformation of apparel product development capstone. Proceedings of the International Textile and Apparel Association (#68). Online publication:

Armstrong, C. M., LeHew, M. L. A., Connell, K. Y. H., Loker, S. Paschricha, A., & Cottle, F. (2011). Weaving environmental sustainability competencies into courses and curriculum: A dialogue about successes and challenges. Proceedings of the International Textile and Apparel Association(#68). Online publication:

Cho, J.R., & Stoel, L. (2011). Effects of environmental stimuli on affective and behavioral responses in an online shopping environment. Oral presentation to the American Collegiate Retailing Association 2011 Annual Conference, Boston, MA.

Choi, Y., Huang, Y., & Sternquist, B. (2011). The effect of the salesperson’s organizational commitment on buyer-seller relationships: Evidence from Japan. Proceedings of the International Conference on Operations and Supply Chain Management 2011 Meeting. Beijing, China.

Clare, G., & Sternquist, B. (2011). Extending the technology adoption model: The role of confidence and privacy concerns in probabilistic mental models of Internet purchase intentions. Proceedings ACRA. Boston, MA.

Delong, M., Goncu-Berk, G., Bye, E., & Wu, J. (2011). Designing for sustainable best practices. The 67th annual conference of the International Textile and Apparel Association, Philadelphia, PA.

Delong, M., Gozde, G., Bye, E., & Wu, J. (2010.) Awareness of sustainable best practices, beginning at home. DesignEdAsia Conference, Hong Kong, China.

Frazier, B., Niehm, L., & Stoel, L. (2011). Community resiliency module: Connecting learners with rural entrepreneurship opportunities. Oral presentation to the International Textile & Apparel Association (ITAA) 2011 Annual Conference, Philadelphia, PA.

Ha, S., & Stoel, L. (2011). Loyalty programs that matter to customers: The role of distinctiveness, relevance and identity salience. Poster presentation to the International Textile & Apparel Association (ITAA) 2011 Annual Conference, Philadelphia, PA.

Hwang, J., Stoel, L., & Chung, J. (2011). Spillover effects of corporate social responsibility (CSR) communication: An exploration with retailer CSR-oriented private brands. Oral presentation to the American Collegiate Retailing Association 2011 Annual Conference, Boston, MA.

Jackson, V., Stoel, L., Niehm, L., & Frazier, B. (2011). Effects of decoupling, recoupling and community norms of openness on organizational legitimacy of small rural retailers. Oral presentation to the American Collegiate Retailing Association 2011 Annual Conference, Boston, MA.

Johnson, K.K.P., Ju, H.W., Marshall, K.M., Kim, H-Y., & Wu, J. (2011). Effect of dress and gender on perception of victims and perpetrators of an alleged date rape. The 67th annual conference of the International Textile and Apparel Association, Philadelphia, PA.

Kim, H., & Damhorst, M. L. (2010). Scale development: Concerns with fit and size of garments in offline and online shopping. [Extended abstract].ITAA Proceedings. Available at presented at annual meeting, Montreal, Canada)

Kim, M., Malkewitz, K., & Orth, U. (2011). The role of visual fluency on a thumbnail page in e-retailing: A process model. Paper presented at the International Textiles and Apparel Association Annual Meeting, Philadelphia, PA.

Kopczenski, A., & Kim, M. (2011). Factors affecting university alumni’s purchase of university licensed merchandise. Paper presented at the International Textiles and Apparel Association Annual Meeting, Philadelphia, PA.

Lee, J.E., Cho, J.R., & Stoel, L. (2011). A comparison between rural and urban apparel shoppers: Store attribute preferences, years of loyalty, and word-of-mouth. Oral presentation to the International Textile & Apparel Association (ITAA) 2011 Annual Conference, Philadelphia, PA.

Lee, Y.-A, Damhorst, M. L., Lee, M., Kozar, J., & Martin, P. (2010). Older women's clothing fit concerns and their attitudes toward use of 3D body scanning. ITAA Proceedings. Available at (Paper presented to the International Textile and Apparel Association annual conference, Montreal, Canada.)

LeHew, M. L. A., & Hawley, J. (2010). Slow fashion: Utilizing the slow food movement as a model. Proceedings of the International Textile and Apparel Association (#67). Online publication:

Lennon, S., Kim, M., Lee, J., & Johnson, K.K.P. (2011). Consumer misbehavior on Black Friday: A process model. Paper presented at the International Textiles and Apparel Association Annual Meeting, Philadelphia, PA.

Lennon, S., Kim, M., Lee, J., & Johnson, K.K.P. (2011). Happy as a lark or mad as a hornet?: Consumer emotions on Black Friday. Proceedings of the KAMS Spring International Conference/2011 ITAA-KAMS Joint Symposium, Seoul, Korea, 72-75.

Liu, Y., & Stoel, L. (2011). The effects of strategy type on the bonding-performance relationship in the retail context. Oral presentation to the American Collegiate Retailing Association 2011 Annual Conference, Boston, MA.

Liu, Y., Dong, D., Burnkrant, R.E., & Stoel, L. (2011). What do consumers expect to see? Expectations and satisfaction with company vs. consumer sponsored word of mouth forums. Oral presentation at the AMA Winter Marketing Educators' Conference 2011, February 18-20, 2011, Austin, TX.

Manjeshwar, S., Sternquist, B., & Good, L. (2011). Global best buying practices in retailing. Proceedings ACRA. Boston, MA

Ming, Y., & Ellis, J.L. (2011). Consumers’ brand equity and willingness to pay a price premium. Proceedings of The International Textiles and Apparel Association (ITAA) 2011 Annual Meeting, Philadelphia, Pa.

Mukumbi, K., & Sternquist, B. (2011). Factors influencing the relationship between a retailer’s corporate social responsibility (CSR) orientation and their reputation. Proceedings ACRA. Boston, MA.

Ogle, J. P., & Damhorst, M. L. (2010). Fostering tolerance of obesity through empathy and reflection: A curricular unit incorporating filmed testimonials. ITAA Proceedings.Available at (Paper presented to the International Textile and Apparel Association annual conference, Montreal, Canada.)

Pookalangara, S., Hawley, J. (2010). Explaining consumers’ channel-switching behavior using the theory of planned behavior. Paper presented at the European Institute of Retailing and Service Studies. Istanbul, Turkey.

Ruppert-Stroescu, M., & Hawley, J. M. (2010). Typology for creativity in fashion design. [Published Abstract] Poster presented at the International Textile and Apparel Association annual meeting: Montreal, Quebec, Canada.

Sternquist, B., & Chen, Z. (2011). Do stages of a relationship alter the influence of Chinese retail buyer-seller relationship? Proceedings of the Academy of International Business, Nagoya, Japan.

Sung, E., & Sternquist, B. (2011). Converting economic downturn into international expansion through firm resources, alliances and knowledge transfer. Proceedings ACRA. Boston, MA.

Watchravesringkan, K., Hodges, N.J., Yurchisin, J., Hegland, J.E., O’Neal, G., Karpova, E., Marcketti, S., & Yan, R.N. (2011). Modeling Entrepreneurial Career Intentions of Textile and Apparel Undergraduates: An Examination of Moderating Role of Entrepreneurial Knowledge and Skills. International Textile & Apparel Association (ITAA) Online Proceedings, #68. Philadelphia, PA.

Wu, J., Chen, L., Kim, H-Y., & Johnson, K.K.P. (2011). Does community co-design create better products? An investigation of consumer attitudes. The 6th World Conference on Mass Customization & Personalization, San Francisco, CA.

Wu, J., Damminga, C., Kang, J-Y.M., Kim, H-Y., & Johnson, K.K.P. (2011). Mass customization 2.0: Testing a co-design experience model. The 67th annual conference of the International Textile and Apparel Association, Philadelphia, PA.

Yoo, J., & Kim, M. (2011). The effect of product coordination and a model’s face on the Internet. Paper presented at the International Textiles and Apparel Association Annual Meeting, Philadelphia, PA.

Yu, U.-J., & Damhorst, M. L. (2010). Relationship of body satisfaction to virtual product experience and perceived risk of product performance in online and multi­channel apparel shopping. [Extended abstract]ITAA Proceedings. Available at (Paper presented at annual meeting, Montreal, Canada)