Max Terry | 3440 Thomas Dr.,Palo Alto, CA 94303 | (650) 269-4997 |

Japanese to English Translation | Japanese Document Review | Marketing, Technology & Life Sciences

  • Japanese Language Proficiency Exam – Nihongo Noryoku Shiken – Level 1
  • Practiced in iQwest and Concordance

ProTranslating, Miami, FL | July 2009 – Present | Independent Contractor

  • Japanese to English translation in tech, electronics, marketing
  • Clients include Intel, SAP, Visa, Nike, Tom Ford, Bulgari and other marketers.

Tribal DDB, San Francisco, CA | January 2009 – July 2009 | Group Account Director | McAfee, SunPower

  • Led unique integrated DDB/OMD/Tribal DDB team delivering through-the-line campaigns, from brand awareness through online transaction.
  • Orchestrated McAfee Stop H*Commerce campaign, featuring full-length documentary telling real-life story of cybercrime, broadcast via webisodes at supported by online & traditional advertising, guerilla tactics, and social media seeding/online PR.
  • Crafted SunPower communications architecture, drove brand awareness, traffic, and increased lead gen for world’s largest solar energy company through Seize Today campaign ( and redesign of
  • Global management of SunPower deliverables, including localized web redesigns, EU marketing programs, and global naming initiative.

DMNA, San Jose, CA | October 2008 – January 2009 | Account Director | Comcast, Easton Bell Sports

  • Led Comcast California regional recruitment and corporate image campaign by bringing on partners including creators of Lil’ Bush, Sundance Channel and IFC.
  • Won and led redesign of
  • Agency marketing and prospecting in B-to-B and IT space.

Landmark Legal Professionals | August 2008 – October 2008 | Independent Contractor

  • Japanese language document review for Bingham McCutchen

SolutionSet, Palo Alto & San Francisco | January – July 2008 | Director of Client Services

Autodesk, BEA Systems, Scion, Sonos, Wells Fargo

  • Client lead on digital marketing, community/social media, and web design/development efforts.
  • Directed business development efforts leading to new clients including Scion and Sonos.

Dentsu America/Dentsu Interactive, Silicon Valley, LA, Chicago | 2004 – 2007 | Managing Director

Scion, Toyota Motor North America, National Basketball Association, Canon, Bandai Toys, Sage Software, Trinchero Estates, Toyota Financial Services, Bell Sports, Business Development

  • Launched, staffed, and developedinteractive division of Dentsu America spanning multiple offices.
  • Launched Scion.com and led annual redesign efforts for Toyota’s ground-breaking automotive site.
  • Executive management of all agency interactive work and media planning.
  • P&L responsibility; experienced in building teams, processes, and business.

Dentsu America, Inc., New York, NY | 1998 – 2004 | VicePresident ’02, Management Supervisor ’00, Account Supervisor ’99, Sr. Account Executive’98 Canon Consumer Imaging Group, Canon Corporate

  • Managed $60 MM Canon Consumer Imaging Group account(digital camera, video, and inkjet printer).
  • Launched PowerShot digital camera brand, achieving Number One position within four years of market.
  • Supervised numerous new product releases, developing strategic platforms and key messages.
  • Developed unified brand strategy for multiple LOBs as platform for Canon’s first consumer imaging campaign.
  • Won three American Marketing Association EFFIE awards, including Gold EFFIE, for effective advertising.
  • Led strategic planning team and innovated guerilla research to craft motivating communication plans.
  • Introduced luxury, youth- and partnership-marketing initiatives, entertainment tie-ins and product placement.
  • Negotiated music deals and event/promotion extensions involving major artists.

Dentsu Inc., Tokyo, Japan | 1994 – 1998 | Sr. Account Executive ’96, Account Executive ‘94

Coca-Cola (Japan) Co., United Airlines

  • First westerner to earn account lead duties for local clients.
  • Wrote and delivered presentationsresultinginCoca-Cola national media agency of record.
  • Managed Coca-Cola’s Aquarius sports drink account – brand re-launch and multiple product extensions.
  • Conceived and negotiated commercial usage of Japanese Olympic and World Cup athletes.
  • Participated in Japan market activation around Nagano Winter Olympics and World Cup France ’98.
  • Led United Airlines North Pacific account (Japan and Pan-Asia).

Council on International Educational Exchange, New York, NY | 1990 – 1993 | Associate Editor ’93, Assistant Editor ‘90

  • Led editorial and production for NGO, including St. Martin’s Press titles Work, Study, Travel Abroad: The Whole World Handbook;Frommer’s Where to Stay USA; and independently-published Volunteer!
  • Managed marketing collateral and monthly newsletter targeting education community.

Columbia University, New York, NY | 1989 | B.A., Philosophy

Interests: Creative writing, literature, languages, travel, martial arts