Mastercard / A Man Apart

AMP Advance Screening

ADVANCE SCREENING OPPORTUNITY
MASTERCARD / ‘A MAN APART’

To: Select Universities

From:Rachel Robb, Alloy Marketing & Promotions (AMP), (805) 690-7052

Re:New Line Cinema’s ‘A MAN APART’ Advance Screening

Date:2/27/03# of Pages:3

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Alloy Marketing & Promotions (AMP) () is collaborating with MASTERCARD () and NEW LINE CINEMA () to bring an advance screening of the New Line Cinema film ‘A MAN APART’ to your campus prior to its’ nationwide release.

The release date is April 4th, 2003. The screenings can be scheduled anytime Monday-Thursday, the weeks of March 24th or March 31st.

The film ‘A MAN APART’ not yet rated, stars Vin Diesel (Sean Vetter), Larenz Tate (Demetrius Hicks), Timothy Olyphant (Hollywood Jack Slayton, AKA "Diablo"), Jacqueline Obradors, Geno Silva (Guillermo "Memo" Lucero), Steve Eastin, Juan Fernadez, Jeff Kober, Mike Moroff, Emilio Rivera (Garza), Marco Rodriguez, George Sharperson

Premise: A mysterious man known only as Diablo (Olyphant) takes over a powerful drug cartel when the former boss goes to prison. That former drug lord then teams up with a DEA agent (Diesel) and his partner (Tate) to try to take down Diablo...

For this Advance Screening, AMP will provide:

  • A 35mm print of the film
  • A:30 second 35mm spot to run prior to the screening, plus 3 slides to show while students enter and exit the theater
  • 5+ Large one-sheet theater posters
  • One Mastercard Banner to be hung inside the theater during the screening
  • 100 mini one-sheet posters to help promote the screening
  • 500 Flyers to distribute on campus prior to screening
  • Tickets/passes to the screenings (at least 2X the seating capacity)
  • One b/w newspaper ad placed in your school newspaper announcing the event
  • Promotional items to give away at the screening (if provided)
  • Agreed upon projectionist fees or facility rental fees
  • One Mastercard Representative will be attending to assist at the event

Your school/organization responsibilities:

  • Availability of a 35mm projector/facility for the screening
  • Run the Mastercard slides and trailer prior to the film
  • Hanging the posters around campus in high traffic areas
  • Putting up one-sheets outside the theater
  • Hanging the banner in the theater for the screening
  • Handing out flyers and posters on campus the week of the sneak preview
  • Distribution, or making available, of passes to the students
  • Taking pictures (with disposable camera provided) of the screening event

Photos to include:

  1. Posters around campus
  2. Students handing out/receiving flyers
  3. Students receiving passes and/or posters
  4. Students receiving promotional items
  5. Students in line with passes
  6. Seated students waiting for the show to begin
  • Complete the screening report and fax it to (805) 968-8003 immediately following your screening. THE COMPLETED REPORT MUST BE RECEIVED NO LATER THAN 9AM, THE MORNING FOLLOWING YOUR SCREENING.
  • Return disposable camera, 35mm trailer, slides and newspaper ad/publicity day after screening (in postage paid return envelope provided)
  • Return the banner in the shipping tube it was sent in (UPS return label will be provided for shipping)

Please fill out the attached form and email to or fax to

805-968-8003 by Tuesday, March 4th, 2003!

If you need more scheduling time please

Contact Rachel Robb, 805-690-7052 asap!

We look forward to working with you!!!

Advance Screening Agreement

Film Title: A MAN APARTStudio: NEW LINE CINEMA Release Date: APRIL 4th, 2003

School:

Student Group:

Contact Name(s) and e-mail address(es):

Regular Phone #:Emergency Phone #:

Fax Phone #:

Preferred Screening Date the week of March 24th or 31st: Time: am / pm

Theater Name:# of Seats:

Where and when can students pick up passes? (this will be on printed material)

Any required text or logos for newspaper ad? Y / N
please email logos to Sylvia at
(If your logo is not received at least 3 weeks prior to your screening, it will not be on the printed materials)

Shipping address for promotional items: Shipping address for 35mm print delivery: (If different)

(please note: we cannot ship to PO Box)

Facility/Projection fees payable to your organization/college will not exceed: $______

(Initial and date the correct amount)

Additional Notes:

OUR ORGANIZATION AGREES TO FULFILL THE RESPONSIBILITIES OUTLINED IN THIS SCREENING MEMO AND WILL PARTNER WITH AMP, MASTERCARD AND NEW LINE CINEMA ON THIS ADVANCE SCREENING.

SIGNATURE DATE ______

Please, sign, date, and return via email or fax (805)-968-8003 by Tuesday, 3/4/03.

Please contact us with any questions or if you need more scheduling time

Rachel Robb (805) 690-7052

***Please Note: If you cancel your screening, for any reason, less than

2 weeks prior to the scheduled date, your organization will be

responsible for promotional production costs.***

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