Lake Erie Shores & Islands West (Ottawa County)

2017Tourism Marketing Grant Application

The Tourism Marketing Grant is available for new and existing community friendly events that take place in Lake Erie Shores & Islands West(Ottawa County). It is designed to assist organizations and businesses in developing events that generate overnight stays, create media exposure, increase area economic impact, and generate awareness that Lake Erie Shores & Islands is a year-round destination.

Application Guidelines & Procedures

  • Funding can be requested for marketing, promotion and advertisingexpenses; and/or for costs associated with transporting attendees/participants; not for administrative, equipment, capital improvements or other costs.
  • Applicants may request funding for multiple events in the same year however each additional event may receive a lower grant award.
  • Applications should be typewritten, clear and concise. You may recreate the questions in a separate document should you require more room than provided. Applications may include relevant support materials.
  • Applications are reviewed and scored by the Visitor Bureau’s Tourism Marketing Grant Committee and award amounts will be communicated to the applicant.
  • In general applicants are eligible, but not guaranteed, to receive up to $2,500.00. *The grant committee retains the right to award a larger amount if they feel the event is extraordinary. The number of grants awarded is limited by the fund budget available.

Deadlines and Necessary Elements

  • Applications must be submitted at least 60 days prior to the event date. (This is a change to our program and therefore in 2017 exceptions will be made for any event held prior to June 16, 2017).
  • A Final Report must be submitted within 30 days after successful completion of the event. If the event performed at the level presented on the grant application and all requirements were met, a check will be sent to the applicant within 30 days of receipt of the Final Report.
  • Events receiving grant funds must include the Lake Erie Shores & Islands logo on event material (ads, posters, emails, conference programs, website, banners, etc.) The logo must also be on the event website with a link to

The application and final report forms should be sent to the attention of Tiffany Frisch:

Ottawa County Visitors Bureau

770 SE Catawba Rd.

Port Clinton, OH 43452

tiffany @shoresandislands.com

If you have any questions or comments, please contact:

Tiffany Frisch, Group Sales Manager

419.734.4386 ext. 227

Basic Event Information
Name of Organization:______

Name of Event: ______

Proposed Dates: ______

Event Contact: ______

Phone: ______Fax______Email:______

Address: ______

City: ______State:______Zip:______

Website Address______

Description of Event

Please provide a description of the event and schedule. (Attach event brochure / flyer if available.)

______

Proposed venue(s):______

Number of participants expected:______

Is this event open to the public?  YES  NO

Lodging Information

Estimated number of total room nights______

Percentage of room nights that will be in Ottawa County hotels, motels, b&bs or vacation rentals______

List any lodging properties where room blocks are being used______

______

Event/Room Night History (if applicable)
Previous date(s) of event______

Previous location(s)______

Event planner (if different from this year’s event) ______

Planner’s phone and email______
Total room nights generated______
Did the event use the services of a CVB  YES  NO Name of CVB______

Event Budget

Please attach an overall event budget, including expenses and projected income

MarketingPlan(can fill out or attach a separate document)

Publication or Broadcast Outlet / Issue or Air Date / Distribution Location/ Circulation / Est. Cost of Advertising
$
$
$
$
$
$
$
$
$
Total Expense / $
Grant Funds Request
(cannot exceed $2,500*) / $

Transportation Plan(Attach an outline of the event’s complete transportation plan)

  • Highlight the elements for which you are requesting grant funds.
  • Maximum request is $2,500.00*. (inclusive of marketing request)
  • Must include transportation provider contact information, specific origin and destination per run, estimated cost of transportation. Invoices are required to be submitted along with final grant report.

Do you have a press release?______(If [Yes], please attach.)

Will there be media coverage at the event?______(If [Yes], please list.)

______

Final Information

How will Lake Erie Shores & Islandsbe acknowledged in your promotions for this event? (e.g. logo on ads)

______

Are you seeking or currently have other sponsors? If so, please name:

______

  • The organization/event agrees to indemnify and hold harmless LES&I from any claims of any kind for injuries or damages which result from the making of any arrangement for said special event, program or project or in the performance of said activity.
  • No person shall be excluded from participating in, be denied the benefits of, or otherwise be subjected to discrimination under any program, employment, activity or service regarding this Agreement on the basis of race, color, religion, sex, national origin, handicap, ancestry or age.
  • The organization/event shall not assign this Agreement or any part thereof without the written consent of the Ottawa County Visitors Bureau (Lake Erie Shores & Islands West).
  • In the occurrence that the event is canceled for any reason, all grant monies will be forfeited.

Prepared By______Title______

(please print)

Authorized Signature______

Date of Application______Date of Event______

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