Intuit Corporate Profile: Beyond Innovation

Innovation is nothing new at Intuit. It’s been our heartbeat for nearly a quarter century.

As the world evolves, so do we. Yet we remain driven by our passion for inventing solutions to solve important problems, perfecting those solutions and delighting our customers. We started small in 1983 with Quicken, simplifying a common household dilemma: balancing the family checkbook. More than two decades later, our revenue tops $2 billion, we’re publicly traded on the Nasdaq Stock Market, and recognized as America’s most-admired software company and one of the country’s best places to work.

Our traditional flagship products – Quicken, QuickBooks and TurboTax – stand as testament to our commitment to create products and services that revolutionize the way people manage their businesses and finances. Working with accountants, we’ve built a bridge that makes us a staple of American small business, with a widespread and deep-rooted presence that’s second to none.

And with the acquisition of Digital Insight, we’re creating the next generation of online banking. By combining our unique blend of customer-driven innovation and emerging technology, we’re developing new ways to help banks and credit unions offer easier and simpler online financial services to their consumer and small business customers.

The innovation and customer-driven focus that inspired these breakthroughs and alliances leads us to expand further, solve larger problems and bring new products and services to more people and businesses.

Now in our third decade, we’re creating a greater array of “Right for Me” customer-driven products and services. We’re on construction sites, in retail stores and in warehouses, helping manage books, track sales and monitor inventories. We’re in real estate, at Fortune 500 companies and in accounting offices, assisting property managers, corporate workgroups and accountants serving their clients. And we provide the most popular do-it-yourself payroll service in the United States.

Closer to home, we’reworking with leading health care companies to simplify the waymillions of Americansmanage their health and medical expenses. And of course, we’re still at the side of millions, helping balance that checkbook on a Saturday afternoon, or complete that tax return as April 15 looms.

No matter where you find us, we remain committed to creating new and easier ways for consumers and businesses to tackle life’s financial chores, giving them more time to live their lives and run their businesses. As our business and product lines grow beyond accounting and into new areas, we will build on our heritage of innovation. It remains part of every Intuit product and service. That’s not just our history. It’s our future.

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