The Oregonian would like to partner with people who are passionate about their professional and personal interests and help them gain greater visibility in the blogosphere. This questionnaire intends to understand your vision as a blogger and/or business and where you are in achieving your goals. Your answers will help The Oregonian better understand you and your operation.
CONTACT INFORMATION *
Name:
Phone:
Email:
Web:
Twitter:
URL:
* How did you learn about this project?
Online/social media reference
Event
Personal reference
Read it in The Oregonian or OregonLive
Other
GENERAL
Who is your primary audience?
What is your geographic focus?
What type of content do you produce?
Calendars/events
Cartoons
Food
Gardening
Parenting
Knitting
Lifestyle
Literary
Music
Movies
Nature
Niche news
Outdoors
Photography
Politics
Sports
Religion
Travel
Urban Living
Other (please explain)
How many entries do you post a week/month? How often do you publish in print?
When did your blog launch?
Do you accept user-generated content?
How many contributors do you have?
How do you interact with readers online?
Allow comments and respond to them
Open publishing
Social media
Other (please explain)
BUSINESS
What are the business goals of the publication? Profitability or subsistence? By when? Where are you in achieving that goal?
Is the publication a full time job for you?
Are you supported by the income of the publication or do you have other revenue source?
Do you have a staff? If so how many? Are they paid or compensated for work?
What is the most immediate hurdle toward operational success?
What long term hurdles do you see?
TECHNICAL
What publishing platform are you using? (Blogger, Wordpress, etc.)
Which social media tools do you use? (Twitter- Facebook- LinkedIN- Youtube, etc.)
What are your site metrics?
Monthly unique visits:
Monthly page views:
Number of published nodes (posts) year to date:
Number of comments, year to date:
LEARNING OPPORTUNITIES
Are you interested in learning more about reporting, new media tools, video and audio production, business planning and implementation? If so, please prioritize what areas you would like to know more about in order of their most immediate importance to your publication (1 is highest priority)
New tech tools for journalists
SEO, social media and new tech tools for publishing
Multi-media production- video and audio production and posting
Business for bloggers- (building and monetizing an audience)
Small business basics (setting goals and getting manageable work loads for the one man/woman show)
Recruiting, managing and rewarding contributors- freelancers, interns, volunteers
Advertising and revenue strategies
Other areas____
What other support services might you be interested in?
LINKS
Tell us a little bit about what you are most passionate about. Please include links to the work you are most proud of or best exemplifies your content.