Chapter 7 and 8: The Cruise, Car Rental, and Rail Industries
Why People Cruise?
· ______________________; Luxury and service; Interesting destinations; ________________ (variety of activities and events); You can do nothing; Something for everyone; Learning experience (many cultures); Friendly experience; Romantic experience; Safe experience; Trendy experience; __________ vacation; Prepackaged vacation; Vacation value
· For two decades, cruising has been one of the ___________________ of travel
· _____% of cruise passengers rated their cruise experience as very or highly satisfying
Kinds of Cruise Lines and Ships
Mass-Market Cruise Lines
· Offer _____________ itineraries and operate large vessels that accommodate anywhere from _________________ passengers
· Most offer multiple __________________, swimming pools, a casino, entertainment venues, exercise facility, spa, shops and cabins
· ___________, Norwegian, and ____________________
Premium Lines
· Offer ______________ ships and experiences, targeting wealthier consumers
· Holland America, _________, and Celebrity
Specialty Lines
· __________________ - offer astonishing levels of service on smaller vessels to wealthy travelers
· Education and adventure cruise lines - built around ___________ and exploration experience
· ____________________ - real sails that can be found at all value levels
· Riverboats - include paddlewheelers that create a Mark Twin-like adventure and contemporary riverboats
Largest Cruise Ship in the World: _____________________________
Ship Experience
Before You Sail
· May include a transfer at the airport to the port
· At port terminal, check in and ____________________
Bon Voyage
· Big events: ship leaving for open water and the _________________
At-Sea Days
· Pool, Gym, Casino, _________________
In-Port Days
· _____________ for port city
End of Cruise
· Farewell dinner and show
Who Owns Cruise Lines
Several ___________________ own most of the two dozen major cruise lines
(Carnival Corporation owns - Holland American, Princess, Seabourne, Cunard, Costa, and Carnival)
Most are publicly traded companies
Cruise Costs
· Pay for most of trip _________
· Prices quoted are based on _____________________
· The ________ the room, the greater the price
· ______________ cost more than inside rooms
· Size matters (bigger - more $)
· Booking 6-9 months in advance or last minute usually are the _________________
· Seasonal demand
· _______________ cruise - ship moving from one general cruise area to another
· Average prices - $___________ per person for a week cruise
In Port
Passengers have four options when in port
1. stay onboard
2. ______________________________
3. buy a tour or activity from a vendor
4. buy excursion from the cruise company
How Cruises Are Sold
· Travel agents are responsible for about ___% of cruise bookings (complex product so most consumers use an expert)
· Tour companies, ________________________ (buy large blocks of rooms at discounts), and directly to consumers
Most popular cruise destinations:
1. ___________ 6. trans-Atlantic
2. Europe 7. South America
3. ________ 8. South Pacific
4. Mexico 9. Northeast United States/Canada
5. Panama Canal 10. __________
Car Rentals Motivations:
· Best option to _________________
· Best to navigate and ____________________ (back roads, coasts)
· ______________ (cheaper than plane)
· To do business (luxury to impress)
· Replace your own car temporally (accident)
· Try out a car you may purchase
· Prefer _____________________
Business of Car Rentals
· May either be corporate-owned or a ______________
· Profit margins - ________
· Rely on ________________ with suppliers (car manufactures), travel agencies, corporate travel managers, hotels, and air carriers
· Jobs: Rental sales agents (work rental desks); ________________ (transfer customers); Service agents (prepare and clean cars); Mechanics (service vehicles); Reservationists (work the car rental call center); _________ (work at all levels and departments)
Car Rental Categories:
· Subcompact or economy - very small care with few amenities
· __________ - small cars that are a little larger than subcompacts
· Mid-size or intermediate - fairly small; can accommodate _________________
· Full-size or standard - "_________"; seat 4 or more people with plenty of trunk space and amenities
· Premium - cars ranker than full-size
· Luxury or deluxe - __________________________________
· Specialty - catch-all class (____s, convertibles, vans, ___________, jeeps, trucks, sports cars, and super-luxury brands)
Other Factors That Determine Cost
· ________________ (unlimited miles; time with mileage cap);
· How many _____; If you take insurance; If you take ____________; Which days; Where you rent; Season; How many cars available; Additional driver?; ________________; Taxes; Coupons? Special amenities; Drop-off charge; When car is booked
Most car rental companies generally require the driver to be at least ____ years old (renters under 25 may have to pay a surcharge), possess valid ______________________, and have credit card
Largest car rental facilities are usually at or near _____________
Rail Travel
· Rail travel can be ___________, romantic, and inexpensive, but can also be frustratingly inefficient and sometimes ________
Types of Passenger Rail Travel
1. Transportation rail - includes _________________, long-distance trains, and everything in between; may be a nation's main transportation method (_________) or secondary to automobiles and planes (US)
2. High-speed trains - travel over ____ mph and often are the fastest way to get from place to place (________ - Acela in northeast (youtube); Japan - Shinkansen)
3. Specialty trains - usually privately owned; often in _________; length vary greatly (Europe - Orient Express (10 min YouTube; Seattle - Canadian Rockies - _________________)(30 min YouTube)
4. Local rail - subways (Chicago L-3 min YouTube, _____________ (San Francisco-5 min YouTube) , monorails that offer forms of public transportation
Why People Travel by Rail
Save time; ___________________________; travel in comfort; meet people; save money; "travel back in time"; _____________________________; feel safer
Onboard Experience
· Usually board at a ___________
· Board usually 20-30 in advance
· Different levels of service offer different comfort and meals
· On board you may _____________, eat, socialize, read, nap
Most traveled rail routes in US - ______________ (NYC, Philadelphia, and Washington, D.C.)