Apply Now
Denver, CO
Contract Media & Channels Manager - Part time
Need to be skilled managing and developing media and channels strategies and campaigns. You will also analyze and report on performance and make recommendations to continually improve campaigns. As a digital media expert so your experience needs to span paid search, paid social programmatic, direct partner media buys including video, email, banner and native content. Experince in the B2B space is necessary.
Prioritizing and executing the setup of multiple campaigns across numerous networks with oversight of the group account team
Actively managing and scaling multi-channel campaigns based on performance
Optimizing channel investments based on proven performance to reach desired KPIs
Staying up-to-date on all relevant market and consumer information necessary for the preparation of the most effective and efficient media planning
Gathering, organizing, presenting competitive and industry research and market analysis
Analyzing as well as making recommendations for SEO best practices, keyword strategies, and CRO
Using tools like Google Analytics analysis program performance and creating valuable insights
Determining the best use of multi-channel media mix including traditional, digital, and social media outlets to meet client’s objectives – using constant optimization practices
Gathering, analyzing, and reporting on metrics
Acting as liaison between media vendors and the agency
Participating in relevant meetings to better understand and help meet clients’ ever-evolving needs
Managing media budgets and resolving invoicing discrepancies with oversight from the Senior Manager
Understanding rating estimates as well as digital performance metrics such as CTR and conversion rates
Must Haves
An undergraduate degree in marketing, communications, business or closely related discipline
At least 3 years of experience working in a highly interactive, technology-driven marketing agency focused on new media and digital channel planning
Advanced understanding of SEO fundamentals, including technical SEO elements
Strong understanding of internet marketing, including relationships between other (non-SEO) online channels
Proficiency in Microsoft Office Suite (specifically Excel and PowerPoint), Google Webmaster Tools, and Google Analytics
Experience with AdWords, Bing, and Gemini
Experience with both Paid and Organic Social Platforms
Excellent interpersonal skills, including strong written and verbal communication skills
Ability to handle multiple assignments with effective resolution of conflicting priorities
Ability to think creatively and solve problems or generate ideas that contribute value in a dynamic, client-centered environment
Ability to work well under pressure and tight deadlines