Frost Valley YMCA
Donor Stewardship/Communications Calendar
$5,000+ / $2,500-$4,999 / $1,500-$2,499 / $500-$1499 / $250-$499 / $1-$249 / Neversink Society / Board/Former Board / Non DonorsJanuary / Thank You Calls / Thank You Calls / Thank You Calls / Thank You Calls / Thank You Calls
February / Frost Valley Life (end – to early March) / Frost Valley Life / Frost Valley Life / Frost Valley Life / Frost Valley Life / Frost Valley Life / Frost Valley Life / Frost Valley Life
March
April / Campership Appeal / Campership Appeal / Campership Appeal / Campership Appeal / Campership Appeal / Campership Appeal / Campership Appeal / Campership Appeal / Campership Appeal
May / Annual Report
& Summer Board Meeting Invite / Annual Report & Summer Board Meeting Invite / Annual Report & Summer Board Meeting Invite / Annual Report & Summer Board Meeting Invite / Annual Report & Summer Board Meeting Invite / Annual Report / Annual Report & Summer Board Meeting Invite / Annual Report & Summer Board Meeting Invite
June / Frost Valley Life
Set up Summer Visit / Frost Valley Life
Set up Summer Visit / Frost Valley Life
Set up Summer Visit / Frost Valley Life / Frost Valley Life / Frost Valley Life / Frost Valley Life / Frost Valley Life
July / Thanks for Getting Us Here
Summer Board Meeting / Thanks for Getting Us Here
Summer Board Meeting / Thanks for Getting Us Here
Summer Board Meeting / Thanks for Getting Us Here
Summer Board Meeting / Thanks for Getting Us Here / Thanks for Getting Us Here / Summer Board Invitation / Summer Board Invitation
August / Personal Call from Board Member / Personal Call from Board Member / Personal Call from Board Member / Personal Call from Board Member / Personal Call from Board Member
September / Project 332 Thank You
YE Planning / Project 332 Thank You
YE Planning / Project 332 Thank You
YE Planning / Project 332 Thank You
YE Planning / Project 332 Thank You
YE Planning / Project 332 Thank You
YE Planning / YE Planning / Project 332 Thank You
YE Planning / YE Planning
October / Frost Valley Life / Frost Valley Life / Frost Valley Life / Frost Valley Life / Frost Valley Life / Frost Valley Life / Winter Camp
Mailing
November / Thanks for Giving
Year End Appeal
Direct Mail / Thanks for Giving
Year End Appeal
Direct Mail / Thanks for Giving
Year End Appeal
Direct Mail / Thanks for Giving
Year End Appeal
Direct Mail / Thanks for Giving
Year End Appeal
Direct Mail / Thanks for Giving
Year End Appeal
Direct Mail / Thanks for Giving
YE Appeal
Direct Mail / Thanks for Giving
Year End Appeal
Direct Mail / Thanks for Giving
Year End Appeal
Direct Mail
December / Online
Holiday Cards / Online
Holiday Cards / Online
Holiday Cards / Online
Holiday Cards / Online
Holiday Cards / Online
Holiday Cards / Online
Holiday Cards / Online
Holiday Cards / Online
Summer Camp Brochure
September: Letter to scholarship recipients asking for testimonials.
Other Opportunities: Valentine’s Day Cards, Father’s Day, Mother’s Day