FOR IMMEDIATE RELEASE
September 6, 2012
“PENCITIES” – NEW ONLINE TRAVEL & LIFESTYLE JOURNAL
Powered by LUXE City Guides in an exclusive partnership with The Peninsula Hotels, PenCities showcases the very best of each Peninsula destination
Developed exclusively for Peninsula Hotels by stylish travel guide LUXE City Guides, PenCities is an exclusive and unique online luxury lifestyle journal spanning all nine Peninsula cities, featuring the finest in dining, entertainment, shopping, design, nightlife, spa and wellness.
Located on www.peninsula.com and updated weekly, PenCities presents a tightly edited selection of informed recommendations with a point of view, covering the latest openings, classic favourites, special events, seasonal celebrations and smart things to do, plus emerging new luxury lifestyle and travel trends.
The Peninsula Hotels has partnered with Hong Kong-based LUXE City Guides to develop proprietary and exclusive content for each Peninsula location. Each Peninsula hotel is at the very heart of its destination – both literally and figuratively – and so who better to deliver the very latest news and highlights from each Peninsula than LUXE City Guides. Described by The Times as “The world’s coolest guidebook publisher” and “Compulsory in-flight reading” by Vanity Fair, LUXE City Guides are the stylish pocket travel guides and mobile apps packed with astute, to-the-point information for the world’s sophisticated travellers.With well over 1.25 million copies sold to date, LUXE City Guides are the go-to trusted source for highly perceptive, ultra-researched travel information covering everything from hotels and restaurants, to spas, bars, boutiques and bespoke shopping, as well as services, specialists, personal guides and custom activities.
“The ever-increasing need for great and compelling content to engage with our guests and customers is the reason that we’ve partnered with LUXE City Guides. The luxury consumer is hungry for this type of content, and so with insightful weekly updates on our cities, PenCities
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will firmly establish Peninsula as the arbiter of luxury in each of our cities”, says Peter Borer, Chief Operating Officer of The Hongkong and Shanghai Hotels, Limited, parent company of The Peninsula Hotels.
“The PenCities journal represents a fabulous new opportunity to explore a whole range of exciting, up-to-the-minute openings, restaurants, galleries, bars and activities in each of The Peninsula Hotels’ cities worldwide, affording a rich and varied insider portal for both guests and future guests alike”, adds Grant Thatcher, Publishing Editor of LUXE City Guides. “LUXE City Guides is absolutely delighted to be working in partnership with The Peninsula Hotels, a brand that attracts a most discerning and vibrant clientele, and represents the epitome of elegant, seemingly effortless service and hospitality, setting an exceptional benchmark worldwide.”
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About The Hongkong and Shanghai Hotels, Limited (HSH)
Incorporated in 1866 and listed on The Stock Exchange of Hong Kong (00045), HSH is the holding company of a Group which is engaged in the ownership, development and management of prestigious hotel, commercial and residential properties in key locations in Asia, the United States and Europe, as well as the provision of transport, club management and other services. The hotel portfolio of the Group comprises The Peninsula Hotels in Hong Kong, Shanghai, Beijing, New York, Chicago, Beverly Hills, Tokyo, Bangkok, Manila and Paris (opening in 2013). The property portfolio of the Group includes The Repulse Bay Complex, The Peak Tower and The Peak Tramways, St. John’s Building, The Landmark in Ho Chi Minh City, Vietnam and the Thai Country Club in Bangkok, Thailand.
Ms Sian Griffiths
Director of Communications
The Peninsula Hotels
Tel: (852) 2840 7239
Fax: (852) 2840 7499
E-mail:
Website: www.peninsula.com
Visit The Peninsula Hotels’ new Media Room on www.peninsula.com/mediaroom – press releases, images, broadcast quality video, YouTube, Facebook, Twitter and more.