Andrew Soiney
4123 S. 1st St Milwaukee, WI 53207
Mobile (414) 688-3072
QUALIFICATIONS SUMMARY------
Detailed experience in negotiations, utilizing communication skills toresolve problems within binding time constraints
Excellent research skills and interpretation of marketing data to effectively reach successful outcomes
Ability to manage company, client, and customer expectations in an effective, polite and efficient fashion
Proficient in Microsoft Office Suite, Social Media Sites, Web Design, as well as numerous database management programs and financial software
PROFESSIONAL EXPERIENCE------
MERIT FINANCIAL SERVICES 07/2010 to Present
Marketing Director
Initiate client retention program marketing campaign through email, social media, and print media, increasing past client referral business 15% versus 2010
Strengthen Referral Partner network of agents through enhanced media programs and planned appreciation meetings and events
Streamline data management system for seamless integration of software programs at no cost, allowing for control to create client specific marketing campaigns
Implement quality control systems to ensure clients and partners satisfaction throughout mortgage transaction to allow mortgage loan officers to focus on generating new business, initiating a 20% increase in new and repeat business
Responsible for creating and implementing all print and social media for clients, customers, and employees
Initiate SEO and complete redesign of company website, utilizing social media and blogs to maximize Internet exposure, resulting in a new source of business as well as optimizing client and customer retention rates
REALTY EXECUTIVES INTEGRITY 12/2009 to 7/2010
Marketing Analyst
Designed and implemented strategic marketing campaigns generating 30% of current business leads
Created marketing websites to utilize digital lead capture system and maximize exposure in the marketplace
Utilized digital marketing mediums to specifically target qualified markets to increase exposure and reduce overhead
Strategically negotiated on behalf of Clients to qualify candidates and help avoid property foreclosures
RE/MAX Realty 100 06/1999 to 12/2009
Licensed Sales Associate/Marketing Director
Integral part of making The Real Estate Bus. Group, LLC become a top 5 RE/MAX business in the State of Wisconsin for several years with sales exceeding $25 million
Initiated a marketing program to maintain an ongoing relationship with clients and customers upon completion of contractual obligations to create referral business network
Negotiated contracts and contract contingencies within a high stress environment
Designed and activated site specific websites for six new construction condominium projects to provide continual updates on progress for Clients, as well as to attract new Customers through lead capture system. This resulted in shorter selling times for projects and allowed for an increase of qualified Customers of 15%.
LSI Consulting, Inc. 02/1996 to 06/1999
Marketing Manager
Designed and implemented company website
Designed monthly newsletter for entire client database
Implemented effective monthly training sessions towards current clients, generating increased profitability for the company
Marketed company at all trade shows and exhibitions
EDUCATION------
University of Wisconsin – Milwaukee May 1996
B.B.A Marketing