Sample Promotional Language for Expanded SWC Collaboration Toolkit

SWC Members: Use any of the following information to alert your members or colleagues to the Source Water Collaborative’s (SWC) new toolkit. You might consider including this information in your next email, newsletter, website, blog, or social media update. Page 2 includes quotes from partners you may wish to include in your promotions.

Headline Options:

Here Are a Few Options – Pick Most Relevant Headline for Your Members/Colleagues:

1.  Interested in Understanding How to Reach Your Local (or State) Conservation District? Source Water Collaborative New Online Toolkit Shows You How

2.  Source Water Collaborative Launches Online Toolkit on How to Work with Conservation Districts to Protect Drinking Water Sources

3.  New Collaboration Toolkit Offers A Step-by-Step Guide for Drinking Water Community to Partner with Conservation Districts

The Source Water Collaborative (SWC) recently announced a new online toolkit to facilitate partnerships to protect drinking water sources through agriculture conservation practices, stormwater and forest management.

The toolkit offers effective steps source water protection professionals working at the local or state level can take to build partnerships with conservation district staff. The toolkit is designed for a variety of audiences – from those who have never worked with their conservation district, to those who have attempted but without success, to those who would like to enhance their current efforts.

Vetted by SWC member, National Association of Conservation District, the toolkit offers:

·  Key information to help you understand what conservation districts do, how they are structured, and their funding sources and partners

·  Easy connection to the right contacts in your area

·  Preparation tips and suggested meeting approaches to be more successful in collaborating with the conservation district

·  Success stories from your peers who worked with conservation districts to protect drinking water

·  Tips for getting involved in the state technical committee meeting

Visit the online toolkit here: http://www.sourcewatercollaborative.com/swp-conservation-partners-toolkit/.

Hear from our partners involved in the toolkit development:

“The nature of the challenge we collectively face, in seeking to protect sources of drinking water, is that none of us can do it alone. We must work collaboratively with an array of partners. One of our most valued partners, in this endeavor, is the National Association of Conservation Districts. Through their extensive reach and breadth at the state and county levels, NACD members make tangible, positive impacts -- on water resources generally, and on sources of drinking water, in particular. This The nature of the challenge we collectively face, in seeking to protect sources of drinking water, is that none of us can do it alone. We must work collaboratively with an array of partners. One of our most valued partners, in this endeavor, is the National Association of Conservation Districts. Through their extensive reach and breadth at the state and county levels, conservation districts make tangible, positive impacts -- on water resources generally, and on sources of drinking water, in particular. This online tool is designed to make it easy and convenient to understand where, when, and how to interact with our NACD partners in collaborative efforts designed to protect sources of drinking water.”– Jim Taft, SWC Steering Committee Co-Chair & ASDWA Executive Director

“The Berks County Conservation District believes that working together with other stakeholders that have similar goals is one of the ideal ways to protect drinking water resources. Working together is proven to better achieve common goals and be more efficient in both time and money. Thus, by working with the Schuylkill Action Network, which connects multi-leveled government agencies, nongovernmental organizations, and private businesses, I feel that our Conservation District has been able to more effectively achieve our mission to protect soil and water resources for future generations. Also, I feel that I have been able to aid the Schuylkill Action Network partners in achieving their own individual organization’s goals by offering my assistance to them. The Source Water Collaborative’s online tool makes it easier to identify those other organizations that may have similar goals.”

–Kate Keppen, Watershed Coordinator Berks County (PA) Conservation District

“NACD is committed to working with other partners to protect drinking water sources, and to assisting private landowners at the conservation district level to implement practices to protect this essential resource. NACD is excited about the Source Water Collaborative’s new online toolkit to facilitate interaction between source water protection professionals working at the local or state level and their conservation district.” – John Larson, Chief Executive Officer, National Association of Conservation Districts

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