Tribal DDB Shanghai Continues to Win Battle of the Wings at 2010 Digital Media Awards
Shanghai, November 22, 2010 –Tribal DDB Shanghaiwon a Silver award at this year’s Campaign Asia-Pacific Digital Media Awards for their “Winning the Wings Battle” campaign for McDonald’s China in the Fast Moving Consumer Goods (FMCG) category.
In addition, Tribal DDB Shanghai was listed as finalists for their Philips Home Lighting Online Branded Store campaign in the B2C (Business-to-Consumer) category, and for their Pepsi Music Revolutionary on Mobile campaign in conjunction with Madhouse Inc. in the mobile category.
“I am incredibly proud of Tribal DDB Shanghai and the talented and creative team that have made these achievements possible,” says Jit Hoong Ng, Managing Director of Tribal DDB Shanghai. “This has been a great year for Tribal DDB as we continue to receive recognition from our peers in the industry. It shows how far we’ve come in such a short amount of time.”
These wins round off an exceptional year for Tribal DDB Shanghai and DDB China Group, having already won a number of high-profile international and domestic awards, including the Cannes Festival, Spikes Asia, China International Advertising Awards, and the ROI Festival.
“It’s immensely rewarding to see that Tribal DDB Shanghai continues to be recognized for its cutting-edge campaign work,” said DDB China Group President and CEO, Dick van Motman. “We’re particularly pleased that yet again it’s not only behind ground breaking work but also across a broad spectrum of clients and we’d like to thank McDonalds, Philips and Pepsi for their trust in us. It’s great partnerships that yield these results.”
Regionally, Amanda King, President of Tribal DDB Asia-Pacific, was named Digital Agency Head of the Year at the awards show. In its fourth year, Campaign’s Digital Media Awards showcases the best in digital marketing across the Asia-Pacific region.
About Tribal DDB China
Tribal DDB China, part of DDB Greater China Group, is a full service digital agency offering the highest levels of strategic insight and creativity in digital media. Key clients include McDonald’s, Volkswagen, Philips Consumer Electronics, Philips Lighting, C&A, Johnnie Walker and ACER China. Tribal DDB Shanghai was ranked 2nd best Digital Agency in China in 2010 by China Advertising Magazine.
About Tribal DDB Asia-Pacific
Tribal DDB Asia Pacific is comprised of 17 offices in 11 countries. As a dedicated digital agency, we nurtureexcellence in; technology, CRM, e-commerce, health, search, consulting, ROI, gaming, mobile and social media. Our core centers support offices around the region and extend across the global network. Tribal DDB was awarded the coveted title of Digital Agency of the Year Asia Pacific in 2009 by Media magazine.
Key clients include; J&J, McDonald’s, Philips, Volkswagen, Tourism Australia, Financial Times and Reliance. Regionally, campaigns for the likes of McDonald’s, Philips, Telstra, J&J and Volkswagen continue to be recognized for their outstanding local insight and innovation.
About Tribal DDB Worldwide
Tribal DDB Worldwide ( an Advertising Age A-List Agency, is headquartered in New York and includes 56 offices spanning 36 countries throughout the Americas, Europe and Asia-Pacific region. The first digital agency to win the Grand Prix in Film for Philips Cinema 21:9 at the International Advertising Festival at Cannes in 2009, Tribal DDB was also the first digital agency to ever win Global Agency Network of the Year from Advertising Age in 2007. In 2005, Tribal DDB was named Interactive Agency of the Year by Adweek and the Cannes International Advertising Festival, where it took home the most Lions and the Cyber Grand Prix. Tribal DDB Worldwide is part of Omnicom Group's (NYSE: OMC) DDB Worldwide.
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For more information please contact:
Elaine Wu
Communications Assistant
DDB China Group
Main: (86 21) 6151 3300 Direct: (86 21) 6151 3680
Email:
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DDB China Group
Park2Space, 4th Floor, Building 2, 169 Mengzi Road, LuwanDistrict, Shanghai, 200023 China
Phone: (8621)6151 3300 Website: