Chapter 7 Study Guide – Social Psychology

Modules 18, 19, & 20

*Make sure you study all flashcards for this entire chapter, it would also be a good idea to look at the Module Reviews and Chapter Reviews when studying*

  1. Solomon Asch’s study where subjects are asked to choose the line that matches the test line is studying what?
  2. Changing one’s own behavior to match that of other people is called?
  3. Who conducted experiments showing the effects of group pressure on conformity?
  4. Describe the difference between compliance & conformity.
  5. A sales person offers you a soda and asks you to take a test drive, these are examples of which 2 techniques?
  6. Someone asks you to volunteer to counsel delinquent youths at a detention center for two years- when you refuse she asks if you would supervise the youth trip to the zoo. What technique is she using?
  7. You get a free sample of a new cereal in the mail, the company hopes you will try it and then feel obligated to buy it. What term do psychologists use to describe this?
  8. Dealer persuades customer to buy a new car by reducing price below competitors, then once agreed…lowers value of trade-in and requires purchase of expensive extras. This is an example of what technique?
  9. A form of the norm of reciprocity when the merchant offers more than what the customer asks for. Example of what technique?
  10. Out of all the strategies discussed for gaining compliance, which is least likely to influence an individual from Japan (collectivist cultures)?
  11. Describe Stanley Milgrams Study.
  12. What is the term for an improvement in performance caused by others watching?
  13. What is the term for a difficult, practiced task performed with mistakes in public?
  14. If a teacher gives individual grades on a group project the teacher is probably concerned about what?
  15. Close, friendly groups usually work well together, but they may face a problem involving an extreme form of conformity called?
  16. Define and give an example of deindividualization.
  17. Which leadership theory tends to ignore external conditions that could prevent a “born leader” from leading?
  18. Define Attitudes.
  19. Describe the different ways attitudes can be formed.
  20. What are the three components of an attitude?
  21. Define Cognitive Dissonance.
  22. Describe the difference between central-route processing and peripheral route processing.
  23. What are the 2 types of attributions?
  24. Difference between prejudice and discrimination?
  25. Define in-group.
  26. Define out-group.
  27. What is a stereotype?
  28. What is proximity and how is it important to attraction?
  29. Define the rule of attraction called reciprocity of liking? Give an example.
  30. What actual event could have been predicted based on the results of Zimbardo’s prisoner study? (hint: Iraq)
  31. Define bystander effect? Why does this seem to occur?