Catholic Charities of St. Louis

Catholic Charities of St. Louis

Manager Marketing and Communications

CATHOLIC CHARITIES OF ST. LOUIS, a federation of eight agencies, has been helping people in need since 1912. In response to the teachings of Jesus Christ, our mission is to serve people in need, especially those who are poor and vulnerable; work to improve social conditions for all people in the community; and call members of the Church and community to do the same. On an annual basis, the Catholic Charities Federation assists over 136,000 people, through 100 programs at 50 sites, in 11 counties of the St. Louis metropolitan area.

The Manager of Marketing and Communications is responsible for areas related to the external and internal support of the Central Office and Federation of eight Agencies. Such areas includemarketing, fundraising and communications, social media/website, public relations, design and creative services, and community relations.

Essential Functions:

• Develop an integrated marketing and communications strategy that positions Catholic Charities of St. Louis and its Federation of 8 Agencies as a regional leader in social service delivery, disaster recovery, advocacy and development of innovative and responsive programs.
• Develop and implement Catholic Charities of St. Louis communications plan (both external and internal messaging) including email, social media, and story posts.
• Develop and implement all appeal (fundraising) materials, donor quarterly newsletters, annual report and other assigned donor communications.
• Manage enterprise-wide brand strategy, including refining and tracking brand success metrics and integration of the brand into all communications.
• Work in partnership with federated agencies to develop and execute on a targeted, proactive year-round communications and media strategy across traditional and on-line channels.
• Oversee and manage crisis communications when and if necessary.
• Build in a framework that accommodates and accounts for the ability to respond on unanticipated PR/Communications opportunities that arise during the year.
• Work closely with CCSTL departments in the areas of Development, Advocacy, Service Integration, Quality Improvement, and Mission Integration to produce printed, online and social communications in support of their contributions to our mission of serving the poor and vulnerable in the St. Louis Region.
• Foster strong relationships with Communications/Marketing Department of the Archdiocese to capitalize on collaborative opportunities and use of resources.
• Develop, manage and update Federation-wide web-based calendar with input from Central Office and Agency colleagues, to increase awareness and participation.
• Determine and track key communications and marketing metrics.
• Familiarity of operation and content management of a website.

Qualifications:

-A practicing Catholic whose private and public positions and values must be in full and complete agreement with those of Catholic Charities and with the teachings of the Catholic Church.

-Minimum of Bachelor’s Degree; MBA or advanced degree in marketing preferred;

-5-10 years of demonstrated success, preferably in non-profit marketing/communications OR in corporate or agency environment;

-A track record of producing timely, cost-effective, and high-quality results.

EOE