C10333 BACHELOR OF ARTS IN COMMUNICATION (PUBLIC COMMUNICATION) BACHELOR OF CREATIVE INTELLIGENCE AND DESIGN

AUTUMN COMMENCING - TYPICAL PROGRAM FROM 2016

Year 1 / Autumn / STM90550 CORE:
58101 Understanding Communication
or
58102 Language and Discourse / MAJ10024 PUBLIC COMMUNICATION:
58116The Ecology of Public Communication / STM90550 CORE:
58103 Ideas in History
July Session / 81511 Problems to Possibilities
Spring / STM90550 CORE:
58101 Understanding Communication
or
58102 Language and Discourse / STM90715 ADVERTISING STREAM:
58118Principles ofAdvertising
*58116
OR
STM90716 PUBLIC RELATIONS STREAM:
58117Principles of Public Relations
*58116 / CBK90701 SUB-MAJOR:
1st subject in:
SMJ09048 Transnational Studies
SMJ09049 Reading Australia
SMJ09050 Environmental Studies
SMJ09051 Bodies, Genders, Rights
SMJ09052 Aboriginal Studies
SMJ10032 Media Studies
SMJ10033 Screen Studies
Summer Session / 81512 Creative Practice and Methods
Year 2 / Autumn / STM90550 CORE:
58201 Communication and Cultural Industries and Practices
*58101 or 58102 or 58103 / ADVERTISING STREAM:
54047Advertising Campaign Practice
OR
PUBLIC RELATIONS STREAM:
54043Strategic Public Relations / CBK90702 ELECTIVES:
Select 8cp of Electives
July Session / 81513 Past, Present, Future of Innovation
Spring / STM90550 CORE:
58202 Regulating Communication: Law, Ethics, Politics
*58101 or 58102 or 58103 / ADVERTISING STREAM:
54048Brand Advertising Strategies
OR
PUBLIC RELATIONS STREAM:
54044Media Writing and Production / CBK90701 SUB-MAJOR:
2nd subject in:
SMJ09048 Transnational Studies
SMJ09049 Reading Australia
SMJ09050 Environmental Studies
SMJ09051 Bodies, Genders, Rights
SMJ09052 Aboriginal Studies
SMJ10032 Media Studies
SMJ10033 Screen Studies
Summer Session / 81514 Creativity and Complexity
Year 3 / Autumn / CBK90702 ELECTIVES:
Select 8cp of Electives / ADVERTISING STREAM:
54049Professional Advertising Practice
OR
PUBLIC RELATIONS STREAM:
54045 Organisational Communication / CBK90701 SUB-MAJOR:
3rd subject in:
SMJ09048 Transnational Studies
SMJ09049 Reading Australia
SMJ09050 Environmental Studies
SMJ09051 Bodies, Genders, Rights
SMJ09052 Aboriginal Studies
SMJ10032 Media Studies
SMJ10033 Screen Studies
July Session / 81515 Leading Innovation
Spring / STM90550 CORE:
58301 Communication Practice Project
*96cp / PUBLIC COMMUNICATION:
54041Integrated Communication / CBK90702 ELECTIVES:
Select 8cp of Electives
Summer Session / 81516 Initiatives and Entrepreneurship
Year 4 / Autumn / 81521 Envisioning Futures / 81522 Innovation Internship A
OR
81523 Speculative Start-Up / 81531 Innovation Capstone: Research and Development
Spring / 81524 Professional Practice at the Cutting Edge / 81525 Innovation Internship B / 81532 Innovation Capstone: Realisation and Transformation

* Denotes an Academic Requisite i.e. subjects and or credit points that must be completed prior

to thecommencement of another subject.

September 2015