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MKT 4465 TDWA

BUSINESS LOGISTICS

Fall Semester 2010

Instructor: / Dr. David K. Amponsah
Course Prerequisites: / MKT 3361 Principles of Marketing
Office Hours / 2:00 – 4:30 p.m. MWF
10:30 – 11:30 a.m.; 1:00 – 4:00 p.m.TH
Office Location: / 114 McCartha Hall
Office Telephone: / 334-670-3422
334-670-3459 Secretary
334-670-3599 FAX
Email: /
Time of Class: / 10:00 - 10:50 a.m.
Class Location: / 303 Gen. Academic Bldg.
SCOB Vision and Mission Statements: / SorrellCollege of Business Vision STATEMENT
Sorrell College of Business will be the first choice for higher business education students in their quest to succeed in a dynamic and global economy. Sorrell College of Business will create the model for 21st century business education and community service.
SorrellCollege of Business Mission STATEMENT
Through operations that span the State of Alabama, the United States, and the world, Sorrell College of Business equips our students with the knowledge, skills, abilities and competencies to become organizational and community leaders who make a difference in the global village and global economy. Through this endeavor, we serve students, employers, faculty, and TroyUniversity at large as well as the local and global communities.
Course Description: / A study of the procurement, warehousing, and transportation activities related to distribution system design, operation, and control.
Prerequisite / MKT 3361 Principles of Marketing
Course Purpose / To provide in-depth knowledge of supply chain management functions in marketing management. This course covers the theories, concepts, and practices of supply chain management, and fosters the development of the skills necessary to manage efficient and effective supply chain systems. BABA/BSBA Management major specified elective (Production and Operations Management concentration) or Marketing major specified elective.
Course Objectives: / Upon completion of this course the student should be able to:
  1. Explain logistics concepts, principles, and practices.
  2. Evaluate a distribution system’s performance.
  3. Design a logistics system to achieve a firm’s logistics objectives.
  4. Evaluate the performance of a global logistics system.
  5. Explain how an efficient and effective logistics system helps a firm achieve its business objectives.

Text(s): / Contemporary Logistics, Paul R. Murphy Jr. and Donald F. Wood, 9 th ed., Prentice Hall, 2008. ISBN: 0-13-156207-X
Other Materials: / Articles from the Journal of Business Logistics
Grading Methods: / 1st Unit Examination / 25 % of final grade
2nd Unit Examination
Final Examination
Quizzes and Exercises
Group Case Report
Class Attendance and Participation / 25% of final grade
25% of final grade
15% of final grade
5% of final grade
5% of final grade
Grading Scale / A / 90-100%
B / 80-89%
C / 70-79%
D / 60-69%
F / 0-59%
HOMEWORK (ASSIGNMENT) POLICY:
  1. Each assignment will be taken up for a grade. Assignments should be handed in during the class roll call.
  2. A late assignment will be graded one letter grade lower than the grade earned.
  3. Someone other than the student may hand in the assignment of a student who is absent.
  4. The student is responsible for all instructions and assignments given in class as well as for the supporting reading materials.

Teaching Methods:
The methods of instruction in this course include class lectures, class discussions, exercises, video shows, a field trip to a DistributionCenter or a Manufacturing Plant, and student group case analysis. Students, working in small groups, will evaluate a firm’s logistics system in a case analysis and present relevant solutions to the problems facing the particular firm in the case.
Course Requirements:
  1. Students should complete scheduled reading assignments and exercises before class time. Problems, cases, and exercises will be assigned by the instructor in class.
  2. There will be three unit examinations, exercises and quizzes in this course.
  3. Students, working in small groups, will be assigned a business logistics case. A 6 – 10 page,double-space type case analysis - problems solutions report will be submitted to the instructor by each group for evaluation.

Class Procedure and Requirements: /

CLASSROOM ADMINISTRATION

Students are expected to:
1.Punctually attend all scheduled classes. See attendance policy.
2. Be responsible for all instructions and assignments given in class as well as for the supporting textbook content.
3. Read the textbook material before the lecture. This leads to a better understanding of the lecture, as well as the opportunity to ask questions about material(s) in the text that were unclear or that the student did not understand.
  1. Exams, except the final, will be temporarily returned and reviewed. If the student needs to spend more time reviewing or questioning the grading the exam he/she may see the professor during office hours.
  2. THERE WILL BE NO LATE EXAMINATION IN THIS COURSE. Make-up exams will be administered only to students who have received approval from the professor prior to the test date.
  3. Regular class attendance and participation is required in this course. See the Grading Method section.
  4. NOTE:The Instructor reserves the right to make necessary changes in this Syllabus and to inform Students accordingly.

General Supports: / The computer labs will be available to students for secondary data search.
Daily Assignments / Date
Aug 11,1316 / Chapter
1 / Assignment
Introduction
Logistics and The Supply Chain
-The Role of Logistics in the U.S. Economy
-`The Systems and Total Cost Approaches to Logistics
-Activities in the Logistical Channel
-Logistics Careers
Aug 182023 / 2 / The Supply-Chain Management Concept
-Key Attributes of Supply-Chain Management
-Supply-Chain Management and Integration
-Barriers to Supply-Chain Management
Aug 25, 2730 / 3 / Logistics and Information Technology
-Information Management Systems
-Electronic Commerce and Logistics
Sept 1, 3
Sept 6 / 4 / Demand Management, Order Management and Customer Service
-Demand Management
-Order Management
- Customer Service
-Establishing Customer Service Objectives
-Measuring and Controlling Customer Service
-Labor Day Holiday
Sept 8
Sept 10, 13& 15 / 5 / 1st Unit Examination
Protective Packaging and Materials Handling
-Product Characteristics
-Packaging
-Unit Load in Materials Handling
-Materials Handling
-Intermodal Containers
Sept 17, 2022 / 6 / Transportation
-Transportation Modes
-Intermodal Transportation
-Transportation Specialists
-Transportation Regulation
-Legal Classification of Carriers
Sept 24, 27 & 29 / 7 / Transportation Management
-Rate Determination
-Rate and Service Negotiation
-Modal and Carrier Selection
-Documentation
-Routing
-Transportation Management System
-Transportation Service Quality
Oct 1, 46
Oct 8 / 8 / DistributionCenter, Warehouse, and Plant Location
-Determining the Number of Facilities
-General Factors Influencing Facility Location
-Finding the Lowest-Cost Location
-Facility Relocation and Facility Closing
2nd Unit Examination
Oct 11, 13 15 / 9 / Inventory Management
-Inventory Classification
-Inventory-Related Costs
-When to Order
-How Much to Order
-Inventory Flows
-Approaches to Managing Inventory
Oct 18, 20 & 22 / 10 / Warehousing Management
-Public, Private, Contract and Multiclient Warehousing
-Design Considerations in Warehousing
-Warehousing Operations
Oct 25,27 29 / 11 / Procurement
-Procurement Objectives
-Supplier Selection and Evaluation
-Quality Issues in Procurement
-Global Procurement
-E-Procurement
-Socially Responsible Procurement
Nov 1, 35 / 12 / International Logistics
-Government Influences on Foreign Trade
-Documentation
-Terms of Sale and Payment
-International Trade and Supply Chain Specialists
International Trade Inventories
Nov 8, 10 & 12
Nov 11
Nov 15, 17 & 19
Nov 22 & 23
Nov 24–28 / 13 / Logistics Systems Controls
-Financial and Accounting Controls
-Worker Productivity
-Energy Controls
-Maintaining Channel Integrity
-Controlling Theft
-Protection Against Terrorism
Veterans Day Holiday
- Group Case Discussion
-Fall Break
-Thanksgiving Holidays
Dec 1 / Dead Day
Dec 6 / Final Examination - Time: 2:00 – 4:00 p.m.
Additional Services: / AMERICANS WITH DISABILITIES ACT STATEMENT:
TroyUniversity supports Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990, which insure that postsecondary students with disabilities have equal access to all academic programs, physical access to all buildings, facilities and events, and are not discriminated against on the basis of disability. Eligible students, with appropriate documentation, will be provided equal opportunity to demonstrate their academic skills and potential through the provision of academic adaptations and reasonable accommodations. Further information, including appropriate contact information, can be found at the link for TroyUniversity’s Office of Human Resources at http://www.troy.edu/humanresources/ADAPolicy2003.htm
Cell Phone and Other Device Statement: / Use of any electronic devise by students in the instructional environment is prohibited unless explicitly approved on a case-by-case basis by the instructor of record or by the Office of Disability Services in collaboration with the instructor. Cellular phones, pagers, and other communication devices may be used for emergencies, however, but sending or receiving non-emergency messages is forbidden by the University. Particularly, use of a communication device to violate the TroyUniversity “Standards of Conduct” will result in appropriate disciplinary action (See the Oracle.)
In order to receive emergency messages from the University or family members, the call receipt indicator on devices must be in the vibration mode or other unobtrusive mode of indication. Students receiving calls that they believe to be emergency calls must answer quietly without disturbing the teaching environment. If the call is an emergency, they must move unobtrusively and quietly from the instructional area and notify the instructor as soon as reasonably possible. Students who are expecting an emergency call should inform the instructor before the start of the instructional period.
Attendance Policy: / 1.Class Roll: Class roll will be taken at the beginning of the class session. Students who arrive after their names have been called are responsible for making sure that they are marked present.
2.Attendance is mandatory. If a student misses a class it is his/her responsibility to obtain all information and materials presented (including materials covered, handouts, skills learned, and homework assignments) during his/her absence.
3.Excused absences: Excused absences have the following characteristics:
a. Professor was informed prior to the absence.
b. Professor determines that the absence is excused.
c. Absence is of the following type:
1. Participation in a documented official university function that does not permit the student’s class attendance (e.g., participation in athletic events, field trips, etc.)
2. Severe illness (this does not include scheduled medical appointments nor driving someone else to doctor), a hospital stay, or a doctor's excuse saying that it is impossible for student to attend class(es)
3. Death of immediate family member (grandparent, parent, sibling, or child)
4. Appearance in court
5. Personal situations that are approved by the professor in advance of the time the student is to be absent.
d. Written documentation (on letterhead) must be provided.
Incomplete Work Policy: / Any incomplete work at the end of the term will not be accepted unless the student can provide acceptable and clear documentation prior to grades being submitted to the Registrar.
Cheating Policy: / PENALTY FOR CLASSROOM DISHONESTY: AN “F” GRADE FOR THE COURSE.