Rodan + Fields Story Language
Powerhouse Prospecting 101
¡ It all starts with a compliment (great purse!, awesome service!, thank you for…!)
¡ Then…”Where are you from?”
Personalize the conversation. “Do you have a card?”
“My business is expanding to <their city>! In fact, I’m looking for people who would be interested in joining my organization. I would like to give you a call and take just a few minutes to tell you who I’m looking for. You may or may not have a personal interest, but I’m hoping you can lead me to just the right person. I’m looking for referrals.”
When asked: “What do you do”?
I work with a company founded by Drs. Rodan and Fields. You may know them as the creators of Proactiv® Solution. Their new venture is focused on reversing the signs of aging skin ... and this time, they are offering an opportunity for independent business ownership.”
“We just opened this market and the response has been huge. I’m looking for people to support the expansion.
…”I would love to talk to you about some ideas for expanding the market there, and if you have great connections who would be interested! Can we set up a 15 minute chat?”
Presenting- Sharing Rodan + Fields (the next step)
¡ Present with: 3 way call, coffee, BBL, weekly meeting
The call:
“Thank you for taking time to talk with me today! Tell me (or me & my business partner) more about yourself.” (guest shares”) I would love to share with you my story as it relates to Rodan + Fields (share your Rodan + Fields business story).
We have the right formula for success with:
-Partnership with the doctors
-Products that create results
-Payplan
-Positioning to be first…..
…”I’d like to take a few minutes to tell you about my business, then as I said when we spoke, I’m hoping you can lead me to just the right person. I am looking for people as we expand into <city>.
Rodan + Fields Story (share this info in 5 minutes):
*Partnership with the Doctors
-Proven leadership in both the skincare and in business
-Legacy of success, strong name brand recognition
*Products that create results
-Clinically proven
-What the doctors did for acne, they are now doing for sun damage and aging skin
*Plan
-The Doctors purposely chose direct selling as their business model because they are committed to independent business ownership, as entrepreneurs
-They are allowing us to build a business on a strong brand, and earn a great income with one of the strongest payplans in the industry, with fabulous upfront bonuses
-Has the ability to take ordinary people and create extraordinary results (*share Sarah’s story- your business partner, a former 28 year old teacher, now earning more monthly then she did in a year teaching full time!)
*Positioning
-People can position themselves to take the lead as we expand across the country. When I heard about Rodan + Fields and how I could be one of the first here in <city> to bring the business to the market, I couldn’t get going fast enough!
-In spite of the recession, in 2009 Rodan + Fields grew more than 400% and paid out over $3.5 million in commissions. I consider Rodan + Fields recession proof. And this exciting growth has directly affected my business which is why I am looking for people in <city> to support this expansion.
“There is a lot going on here with Rodan + Fields. But I have promised to keep this brief. I’m looking for people to partner with in business to change their financial future, people to try the products and get the best skin of their life, and also those to provide referrals. With what I have shared so far, let’s discuss who you know that might have an interest in learning more about Rodan + Fields. Would you happen to have a personal interest?”
Next steps
¡ Personal interest in hearing more? Set up a 3 way call/interview with your sponsor or invite them to a local meeting
¡ Personal interest in product? Go on the solution tool, and sell as preferred customer
¡ Providing referral? Get name, #, and ask if they would briefly contact that person to let them know you would be calling
¡ No interest? Thank them for their time! Add them to your newsletter for monthly follow up