Study Guide
for
Erasmus Exchange Students
2010 / 2011
Provisional Draft
This is a provisional guide and modules in this guide are subject to changes before the commencement of the academic year 2010-11.
International Office
The aim of this guide is to help Erasmus students to choose the Modules they plan to follow at Waterford Institute of Technology, under the framework of the Socrates/Erasmus programme.
All modules are worth 5 credits. (Modules may not be offered in both Semester 1 & Semester 2)
Ø Semester 1 examinations will be held in December 2010. Date to be confirmed.
Ø Erasmus students must only select Modules from this list, in order to complete their Learning Agreements.
Ø Please note: Not all electives listed may be offered.
Erasmus Academic Advisors& International Staff
Department / Contact / Phone / E-MailBusiness Studies
/ Dermot Moore / +353 51 845620 /International Business
/ James Redmond / +353 51 306156 /Marketing / Denis Harris / +353 51 845617 /
Humanities/German / Fionnuala Kennedy / +353 51 302637 /
Humanities/French / Don O’Neill / +353 51 302637 /
Humanities/Spanish / Erin McNamara – Cullen / +353 51 302065 /
Architecture / Maire Heny / +353 51 306190 /
Construction / John Carney / +353 51 302071 /
Nursing / Kate Madden / +353 51 845557 /
International Office
Admissions / Selma Robinson / +353 51 302724 /
International Office
Erasmus Grant / Sonya Walsh / +353 51 845506 /
If you require any further information about the Erasmus student exchange, the International Office staff will be happy to assist you.
Contact details are:
Tel / + 353 51 30 2724Fax / + 353 51 30 2486
E-mail /
School
of
Humanities
2010 - 2011
This is a provisional guide and modules in this guide are subject to change before the commencement of the academic year 2010-11.
School of Humanities 2010 - 2011
LANGUAGE MODULES:English for Erasmus Students A / ENGL_S1002 / SOCER_X
English for Erasmus Students C / ENGL_S1002 / SOCER_X
French / OHOSM_B_Y2
French / LANG_H3002 / OHOSM_B_Y3
French / FREN_H4002 / GLGMK_B_Y4
French B1.3 and B2.1 / FREN 0017 / WD_HARTS_Y1
French B1.4 / WD_HARTS_Y1
German / GERM_H4002 / WD_GLGMK_BY4
German A1 Sem 1 / WD_ARTS_B_Y1
German A2 Sem 2 / WD_ARTS_B_Y1
German B1.1 Sem 1 / WD_ARTS_B_Y1
German B1.2Sem 2 / WD_ARTS_B_Y1
German / WD_GLGMK_B_Y4
Italian A1 Sem 1 / WD_ARTS_B_Y1
Italian A2 Sem 2 / WD_ARTS_B_Y1
Italian / OHOSM_B_Y2
Italian / OHOSM_B_Y3
Italian / WD_GLGMK_B_Y4
An Ghaelige B1.3 / WD_ARTS_B_Y1
An Ghaelige B1.4 / WD_ARTS_B_Y1
Spanish A1, Sem 1 / WD_ARTS_B_Y1
Spanish A2 Sem 2 / WD_ARTS_B_Y1
Spain’s History and Society / WD_HARTS_Y1
Intro. To Latin America Literature and Culture Sem 2 / WD_HARTS_Y1
Hispanic Identities / WD_HARTS_Y2
Trends in Spanish Literature / WD_HARTS_B_Y2
Spanish B1.1, Sem 1 / WD_ARTS_B_Y2
Spanish B1.2, Sem 1 and 2 / WD_ARTS_B_Y2_Y3
Spanish B1.3, Sem1 and 2 / WD_ARTS_B_Y2_Y3
Spanish B1.4, Sem 2 / WD_ARTS_B_Y2
Spanish C1.1, Sem 1 / WD_ARTS_B_Y3
Spanish 2.1, Sem 1 / WD_ARTS_B_Y3
Spanish 2.2, Sem 1 / WD_ARTS_B_Y3
Spanish 2.3, Sem 2 / WD_ARTS_B_Y3
Spanish / SPAN _H4001 / WD_GLGMK_B_Y4
Programme: B.A. in Languages & Marketing – Year 4
Module: International Marketing
Course & Programme Code: MARK H4013, GLGMK_B_Y4
CRN Number: 65150
Offered: Semester 1
Credits: 5
Objectives
To develop in the student an in-depth understanding of the theories, concepts and methods employed in International Marketing analysis, selection and entry.
On successful completion of the course the student should be able to:
· Synthesise the scope and challenges involved in internationalisation.
· Appraise potential international markets by evaluating international marketing
environments.
· Critically assess the potential of international markets and develop the analytical skills required for international market selection.
· Critically analyse international market entry strategies.
· Evaluate the cultural context of international markets.
Module: Services Marketing
Course & Programme Code: MARK 0080, GLGMK_B_Y4
CRN Number: 68408
Offered: Semester 1
Credits: 5
Objectives
On successful completion of the course the student should be able to:
· demonstrate an understanding of the concepts, theories & practices involved in services marketing
· apply marketing activities involved in market analysis, relationship marketing & the marketing planning process in a services marketing context
· illustrate the role & impact of internal marketing in the marketing of services
analyse the areas of Customer Care and Service Quality
· apply the elements of the services marketing mix to different service industries
Module: Global Strategic Marketing
Course & Programme Code: GLGMK_B_Y4
CRN Number: 65156
Offered: Semester 2
Credits: 5
Objectives:
On successful completion of the course the student should be able to:
· Develop International Marketing Strategies for an organisation in order to create
· and sustain international competitive advantage.
· Integrate product and brand decisions related to the global marketing mix.
· Develop global pricing strategies.
· Devise appropriate global marketing channels and physical distribution channels.
· Formulate a global marketing communications strategy.
· Devise strategies for creating international competitive advantage.
· Assess the importance of international business relationships.
Module: Advertising Management (ELECTIVE)
Course & Programme Code: MGTH 0042, GLGMK_B_Y4
CRN Number: 65158
Offered: Semester 2
Credits: 5
Objectives:
On successful completion of the course the student should be able to:
· Determine how the nature of the consumer, the relationship between products and market groups and research and planning can contribute to marketing and advertising success
· Evaluate the broader environment and regulatory constraints, social impact and global context of advertising
· Assess the advertising creative process and demonstrate a knowledge of how advertisers adapt their message strategies to a variety of media
· Question the role of advertising within the total communications mix and evaluate how advertising may be inter-related with other specialised promotional tools
Module: EU Integration Studies (ELECTIVE)
Course & Programme Code: INTG 0001, GLGMK_B_Y4
CRN Number: 65160
Offered: Semester 2
Credits: 5
Objectives:
On successful completion of the course the student should be able to:
· Diagnose the motivations for states to integrate on economic and political levels;
· Trace the main developments in the evolution of integration in the European Union model;
· Describe the main structures and functions of the European Union institutions;
· Comprehend the implications for citizens and business of increasing integration in Europe;
· Evaluate the main challenges facing the European Union in the coming years and decades;
· Appreciate the challenges and opportunities for the international role of the EU via closer foreign policy relations.
School
of
Science
2010 – 2011
This is a provisional guide and modules in this guide are subject to change before the commencement of the academic year 2010-11.
School of Science 2009 - 2010
Programme: BSc (Hons) in Applied Computing – Year 4
Programme Code: KCOMP_B_Y4
Module:Artificial Intelligence
CRN Number: 72064
Offered: Semester 1
Credits: 5
Objectives
The purpose of this module is to introduce the student to the fundamental concepts of Artificial Intelligence. The student will be introduced to symbolic A.I., knowledge representation, search techniques and an A.I. programming paradigm.
On completion of this subject, the student should be able to:
· Understand the various mechanisms for representing knowledge.
· Comprehend the significance and need for search and heuristic techniques in A.I.
· Differentiate and apply relevant A.I. Architectures to problem domains.
Assessment method: 100% Final Exam
Programme: BSc (Hons) in Applied Computing – Year 3
Programme Code: KCOMP_B_Y3
Module: Games Development II
CRN Number: 60368
Offered: Semester 1
Credits: 5
Objectives:
This module deepens the student’s knowledge of the techniques used in the development of digital games, with respect to games design and implementation techniques in the context a wider range of games genres.
On completion of this subject, the student should be able to:
- Critically assess the design of a selected range of game titles, with respect to game play and game balance.
- Create reasonably balanced game in a subset of the genres for which tile-based presentations are effective.
- Create tools for the creation of map-based game worlds.
- Create sound effects and soundtracks for use in above games.
Assessment method: 50% Final Exam, 50% continuous assessment
Programme: BSc (Hons) in Software Systems Development – Year 4
Programme Code: KCSDV_B_Y4
Module: Web Server Programming
CRN Number: 75687
Offered: Semester 1
Credits: 5
Objectives:
This module aims to build on existing system development skills and introduce the concept of developing Server side Web based applications. The student will be introduced to the core features of the presentation components and how to combine them in the design of effective architectures, using specific APIs and Class Libraries.
On completion of this subject, the student should be able to:
· Develop basic Web applications through the use of the presentation components.
· Understand and explain what the presentation components are, and the advantages and benefits of each.
· Explain the roles and responsibilities of clients and servers in the context of Internet applications.
· Demonstrate proficiency in the use of specific APIs and Class Libraries.
Assessment method: 50% Final Exam, 50% continuous assessment
Programme: BSc in Software Systems Development –Year 2
Programme Code: WD_KCOMC_D (WD151) Year 2
Module: Database Fundamentals
Course & Programme Code:
CRN Number: 69523
Offered: Semester 1
Credits: 5
Objectives:
This module will introduce the student to the principles and practice of relational database systems including the Database Management Systems aspects. The student will gain competence in Entity Relationship modeling and normalisation techniques involved in the analysis and design phases of the software development lifecycle. They will gain experience in the design and implementation of a practical database system.
On completion of this subject, the student should be able to:
· Discuss the role of a DB and DBMS, the components of the DBMS, and the differing roles in the DB environment.
· Draw Entity Relationship (ER) diagram from an application problem and reproduce this diagram into a set of relations, which are ready for database implementation.
· Convert unnormalised relations into a set of normalised relations through the rules of normalisation which adhere to relational data model principles
· Gain an understanding of the physical database design process, its objectives and deliverables.
· Design and implement a database application.
Assessment method: 50% Final Exam, 50% continuous assessment
Programme Code: WD_KCOMC_D (WD151) Year 2
Module title: HCI
CRN Number: 67527
Offered: Semester 1
Credits: 5
Learning Outcomes:
This module studies the ways in which people interact with computers and to what extent computers are or are not developed for successful interaction with human beings. Historically and with some exceptions, computer system developers have not paid much attention to computer ease-of-use. Many computer users today would argue that computer makers are still not paying enough attention to making their products "user-friendly." One important HCI factor is that different users form different conceptions or mental models about their interactions and have different ways of learning and keeping knowledge and skills (different "cognitive styles" as in, for example, "left-brained" and "right-brained" people). In addition, cultural and national differences play a part. Another consideration in studying or designing HCI is that user interface technology changes rapidly, offering new interaction possibilities to which previous research findings may not apply. Finally, user preferences change as they gradually master new interfaces.
On successful completion of this module a student will be able to:
· Demonstrate an understanding of the underlying issues and principles of user interface design
· Understand, at a fundamental level, the links between HCI and human cognitive factors.
· Explain the benefits and limitations of involving users in the user interface design process
· Recognise the benefits associated with the use of design guidance and the issues involved in the practical use of design guidelines
· Design and evaluate the quality of a user interface and show an understanding of standard interface design strategies
· Demonstrate an understanding of the fundamental principles of Usability.
Assessment Method: 100% Continuous Assessment
Programme Code: WD_KCOMC_D (WD151) Year 2
Module title: Data Structures
CRN Number: 67540
Offered: Semester 1
Credits: 5
Learning Outcomes:
This module will instruct the student in object oriented programming techniques. It will illustrate object oriented programming concepts and equip the student with the knowledge to use objects in programming with confidence.
The student will gain an understanding of algorithms and how to use abstract data types in an object oriented language. On successful completion of this module a student will be able to:
· Identify the core packages in the Java API.
· Create interfaces in Java
· Define and use exception classes
· Distinguish between one dimensional arrays and multi dimensional arrays.
· Describe the basic file handling technique used in the Java language.
· Create user objects and use them in conjunction with Java's collection classes.
· Be aware of the different Searching and Sorting techniques available for processing collection classes.
Assessment Method: 100% Continuous Assessment
Programme Code: WD_KCOMC_D (WD151) Year 2
Module title: Financing Software Ventures
CRN Number: 69402
Offered: Semester 1
Credits: 5
This module will address the concepts and issues associated with the finance and budgeting of software products and services.
Learning Outcomes:
This module will address the concepts and issues associated with the finance and budgeting of software products and services. On successful completion of this module a student will be able to:
- Demonstrate a practical understanding of the fundamental concepts of business finance.
- Apply fundamental financing concepts to practical situations.
- Demonstrate capacity to understand the key issues in financial appraisal.
- Analyse and develop financial plans for software projects.
Assessment Method: 100% continuous assessment
Programme Code: WD_KCOMC_D (WD151) Year 2
Module title: Server Side Programming