Advertising and Promotion

Advertising and promotion

The following opportunities are available to local health care providers, public health services and community organisations to advertise services and programs available in the North Brisbane and Moreton Bay region.

While we aim to facilitate communication between health services and sectors, the PHN is not, however a mail service for other organisations.

Brisbane North PHN will not:

·  provide email addresses for individuals or any other personal details

·  conduct mail-outs on behalf of other organisations

·  disseminate marketing or other materials via email on behalf of other organisations (unless included in publications as stipulated below or unless there is a formal agreement in place do so, e.g. public health alerts)

·  personally deliver goods or materials to other services

·  sell or provide the contact details of general practices or other health care professionals to third parties for any purpose.

Website advertising

The PHN does not offer online advertising except for the following free options:

·  listing of positions vacant available in general practice or related community based/health services

·  general listing of health sector relevant professional development events and conferences (this list also published in Network Link, space permitting).

To list your positions vacant, visit www.brisbanenorthphn.org.au/page/health-professionals/Local+Positions+Vacant/ to review terms and conditions and to submit your advertisement.

To list your professional development event, visit www.brisbanenorthphn.org.au/page/news-and-events/list-your-activity/ to review terms and conditions and submit your event.

Newsletters

Partners in Health

Target audience

·  member organisations

·  political representatives

·  Queensland government executive

·  health service executive / management

·  individuals

·  community groups.

[Other interested parties can subscribe]

Frequency

·  monthly

Format

·  e-news linked to content on the PHN website

Contributions

·  contributions or advertising from external organisations is not available.

Network Link

Target audience

·  general practitioners and general practice staff

·  allied health professionals

·  aged care service providers

·  community-based health related service providers

[Other interested parties can subscribe]

Frequency

·  monthly

Format

·  e-news linked to online PDF flipbook

·  hard copy available

Distribution

·  electronic distribution: currently 1,500

·  limited hardcopy run of ~300

·  Network Link is not distributed to the general public.

Terms and Conditions

·  Publication of all materials is at the discretion of Brisbane North PHN. Inclusion is not guaranteed.

·  The PHN has final approval of all published material and reserves the right to omit or alter items.

·  Submission of copy is the responsibility of the author and must be received by the PHN by the specified date.

·  All copy should be written to a broad audience of health care and community service providers and professionals.

·  Images, photos and logos are to be provided as print quality PDF or high resolution (300dpi) JPG or EPS files.

·  Attachments and inserts cannot be accommodated.

Article contributions

The PHN offers publication of articles and information at no cost for not-for-profit health related organisations. The following criteria apply:

·  Article submissions are accepted from the following types of organisations:

o  public-funded health services

o  community groups (health related)

o  not-for-profit groups and services (health related)

o  health related services / providers that offer free or subsidised health and lifestyle programs for the general public and that are considered to be of broad benefit to our community.

·  Article submissions will not be accepted from private health services, private companies or for-profit services. See Noticeboard and Advertising for alternative options.

·  Submissions should be written to a health professional audience and should consist of a profile of the service or program, including details about how health professionals and/or consumer access the service or program.

·  Word limit 400.

·  Images, photos and logos are to be supplied as print quality PDF or high resolution (300dpi) JPG or EPS files. Note: images contained within a MSWord document are not suitable.

·  Regular bookings not available.

Noticeboard

The Noticeboard page of Network Link offers space, at no cost, for brief items from any health related organisations and community groups, including private / for-profit services.

·  Noticeboard items are to be brief and relevant to a health audience. Typical items include service announcements, community health and health promotion activities, health, wellbeing and health professional resources.

·  Noticeboard items can include click-through URLs.

·  Space permitting logos can be included. Images are to be supplied as print quality PDF or high resolution (300dpi) JPG or EPS files. Note: images contained within a MSWord document are not suitable.

Advertising

Paid advertising options are available to private / for-profit and other organisations. In addition, a free basic listing of education opportunities is published in Network Link and on our website (see “Website advertising” for details).

The following conditions apply:

·  all paid advertising must be booked at least 2 weeks in advance

·  all advertising is to be paid prior to publication date.

Network Link advertising specifications

Network Link
Display ads / Details / Cost (inc GST) / Suitable formats
¼ page / Portrait: 98 mm (w) x 130 mm (h)
Landscape: 200 mm (w) x 65 mm (h) / $95 / Print quality PDF
High-res (300dpi) JPG or EPS
⅓ page / 200 mm (w) x 90 mm (h) / $125 / Print quality PDF
High-res (300dpi) JPG or EPS
½ page / 200 mm (w) x 140 mm (h) / $200 / Print quality PDF
High-res (300dpi) JPG or EPS
3 or more any size display ad / See above / 15% off total / Print quality PDF
High-res (300dpi) JPG or EPS
Editorial submission + ¼ page / ¼ page ad can be booked in any issue.
Editorial submission 300 words to be supplied subject to Terms and Conditions above
1 image per submission. / $300 / Editorial submission: MSWord document
Images: High-res (300dpi) JPG or TIFF
Ad: Print quality PDF, high-res (300dpi) JPG or EPS
Editorial submission + ½ page / ½ page ad can be booked in any issue.
Editorial submission 300 words to be supplied.
1 image per submission. / $400 / Editorial submission: MSWord document
Images: High-res (300dpi) JPG or TIFF
Ad: Print quality PDF, high-res (300dpi) JPG or EPS

Network Link Deadlines – 2016/17

·  The deadline for Network Link content is the first Monday of the month

·  The deadline for education listings (back page of Network Link) is the second Friday of the month

·  Network Link distribution occurs on the last Monday of the month

Edition Title / Distribution Date / Booking Deadline / Artwork Deadline
July 2016 / Mon 27 June 2016 / Mon 6 June 2016 / Fri 10 June 2016
August 2016 / Mon 25 July 2016 / Mon 4 July 2016 / Fri 8 July 2016
September 2016 / Mon 29 August 2016 / Mon 8 August 2016 / Fri 12 August 2016
October 2016 / Mon 26 September 2016 / Mon 5 September 2016 / Fri 9 September 2016
November 2016 / Mon 31 October 2016 / Mon 10 October 2016 / Fri 14 October 2016
December 2016 / Mon 28 November 2016 / Mon 7 November 2016 / Fri 11 November 2016
January 2017 / Mon 9 January 2016 / Mon 5 December 2016 / Fri 9 December 2016
February 2017 / Mon 23 January 2017 / Mon 9 January 2016 / Fri 13 January 2017
March 2017 / Mon 27 February 2017 / Mon 6 February 2017 / Fri 10 February 2017
April 2017 / Mon 27 March 2017 / Mon 6 March 2017 / Fri 10 March 2017
May 2017 / Mon 24 April 2017 / Mon 3 April 2017 / Fri 7 April 2017
June 2017 / Mon 29 May 2017 / Mon 8 May 2017 / Fri 12 May 2017

Submissions

Please send all materials for Network Link to .

Get in touch / Name, Position
t 07 3xxx xxxx f 07 3xxx xxxx