DALE G. RETI

99999 Old Main Street

Beach, NC 28888

555-555-5555

OBJECTIVEA challenging leadership position utilizing proven management, marketing, and selling and training skills.

ACCOMPLISHMENTS

•Experience in distribution.

•Experience in acquisitions.

•Experience in mergers.

•Developed new teleselling concept.

•Developed dealer council program.

•Developed value added selling force.

•Consistent overachiever.

•Sales Manager of the Year for division of Bell South (#1 out of 120), two consecutive years, 1989-90.

•#1 out of 120 offices in sales, profitability, budget requirements and customer satisfaction.

•Developed eight out of the top ten sales representatives company wide (staff of over 1000).

•Brought new facility to profitability within eight months as opposed to the projected minimum two years.

•Hired and developed sales staff of fourteen-none of whom missed quota in over two years.

•Sales Representative of the Year nationally for Motorola, (#1 out of 360 at 412% of quota), 1986.

•Overachievers Club member and consistently ranked in upper 10% of sales representatives in company.

•Developed national direct sales force for Hind Performance Sportswear, 1982-84.

•Designed and implemented a successful marketing strategy for first Lycra sportswear product ever produced.

•Directly responsible for a 400% increase in sales.

EXPERIENCE

July 2000 – June 2003US CELLULAR

Vice President of Business Initiatives

Responsible for developing financial budgets, marketing plans, employee integration, human resource, sale strategies for newly acquired acquirer acquisition.

Regional Vice President
Responsible for over 500 employees in seven state region, duties included; human resource, finance, engineering, customer service centers, marketing and sales responsibilities.

General Manager of Wisconsin
Responsible for overachievement in sales, marketing and distribution for the Wisconsin market place.

July 1991 – Feb. 2000AMERITECH CELLULAR AND PAGING SERVICE
Hoffman Estates, Illinois
General Manager Indirect Distribution
Managed all aspects of 3rd party distribution for Five state region.

General Manager telesales
Managed and developed telesales for five state Region.
Area Vice President Managed all aspects of
Wisconsin marketplace.
Director of Sales – Managed direct and indirect channels of distribution to achieve over-quota performance. Developed and implemented a value added sales force.
Regional Manager Indirect – Managed and supervised all third party Vendors for the Ohio Market. Developed and implemented a Deal Council Program. Quota was consistently overachieved. All managers were promoted to higher level positions.
General Manager Store Operations – Managed all aspects of Company owned retail outlets. Supervised eleven managers and nine technicians. Developed and implemented a major account program.

July 1988 – May 1991BAKERSFIELD CELLULAR TELEPHONE COMPANY

A.C.C. A Division of Bell South
Bakersfield, California
Sales Manager. Brought in to open new Bakersfield office. Hired, trained and supervised a staff of fourteen direct sales representative, as well as indirect and retail agents. Set sales quotas, developed budgets, maintainedinventory andsubmitted monthly, quarterly and annual sales reports. Assisted General Manager in all advertising and marketing decisions. Acted as liaison between staff and corporate personnel department, designed interior of office, worked with engineers on system coverage surveys and developed programs to retain established customers.

February 1985 – July 1988MOTOROLA COMMUNICATIONS AND ELECTRONIC, INC.
Bakersfield, California
District Sales Manager – West Coast District. Hired and trained new employees. Supervised eight sales representatives marketing mobile communications equipment as well as fifteen technicians in two shops. Handled ordering, inventory control, quality assurance and customer service.
Account Executive – Directed all marketing, sales training and management of a microwave communications system managed by Motorola. Directly supervised 34 sales technical personnel. Developed and implemented new marketing strategy for a long distance radio/data communications system. Assisted with literature and market targeting toward business, commercial institutional and government accounts.
Data Specialist – Involved in new product development (a portable, handheld data terminal.)
Radio Communications Representative. Consistently achieved top performance levels.

1982 – 1984HIND PERFORMANCE SPORTSWEAR
San Luis Obispo, California
National Accounts Manager/Assistant National Sales Manager

1980 – 1982CHAPARRAL
Paso Robes, California
Office Manager/Account Representative

1973 – 1980DELUXE CHECK PRINTERS

EDUCATION:California State University Northridge

Pierce Junior College

Sawyer Business College

REFERENCESAvailable on request.