SUMMARY

  • A marketing professional with strong entrepreneurial outlook, operational focusand a keen sense of business judgment.
  • 37 yearswork experience in strategy planningexecution.
  • Proven ability in successfully leadingindependent projects and managing excellent customer relationships
  • Strong problem-solving, analytical thinking and quantitative skills
  • Independent self-starter with good networking and leadership skills
  • Institutional knowledge of automobile industry, corporate strategy planning & execution, competitive market structures.
  • Leadership quality

PROFESSIONAL EXPERIENCE

1-EICHER TRACTORS BHOPAL Head – Retail Finance May 2006- till Oct’10

My contribution during working with them:

  • Heading Channel Synergy projects - Pan India
  • Handling retail finance portfolio.
  • Arranging channel funding
  • Identifying retail finance issues and resolving them

2-TAFELtd, Chennai Sr.Dy. General Manager Marketing June 2000- April 2006

.My contribution during working with them:

  • Successfully led and motivated the senior sales team of 70 across the states of MP, Gujarat, Maharashtra and Rajasthan
  • Directly responsible forpromotingsales of tractors in the states of MP, Gujarat, Maharashtra and Rajasthan
  • Independently looked after all tractor marketing operations including sales promotion, appointment of dealers, fixation of targets and its review
  • Conducted market research and formulated policies for the growth of sales of tractors
  • Monitored and reported the increase of sales to the VP on regular basis
  • Significant increase in the Market Share in the state of Rajasthan, Maharashtra and Gujarat
  • Received Recovery of Debt Collection Award in 2004
  • Received Placement of Review Mechanism in the Zone Award in 2003
  • Awarded the Best Zonal Manager in 2002

3-HMT Ltd, Pinjore Dy. General Manager Marketing Oct 1978 –June 2000

Contribution &Achievements

  • Controlled and administered marketing activities in the statesofRajasthan, UP, MP and Gujarat
  • Responsible for development of the area & sales of HMT tractors in the different states posted
  • Responsible for strategic planning, review of credit policy and promoting sales of tractors
  • Built a work- oriented team for increasing the efficiency of the marketing and sales operation
  • Economized cost of the company through various initiatives.
  • Increased sale of tractors by a considerable mark resulting in huge profit for the company
  • Was recognized with numerous accolades and awards during the period for the positive outcome

4-ESPI Trading Company, New Delhi Sales& Service Engineer April 1973-Sept 1978

  • Independently was responsible formarketing of combine harvesters and seed processing units.
  • Ensured all types of repair and maintenance of the said equipments

TRAINING PROGRAMS

1- Marketing Management Program conducted by XLRI – Jamshedpur

2-General Marketing Management Program conducted by Man Power Development & Research Center, Bangalore

EDUCATION

B.Tech – Agriculture 1973 from G B Pant University of Agriculture & Technology, PANT NAGAR

B.Sc: - Agriculture 1968 from Meerut University.

PERSONAL VITAE

Date of Birth: 22nd August 1951

Father’s Name: Late Shri R.L.Gupta

Marital Status: Married

INTERESTS

  • Enjoy traveling and building social network

ASHOK KUMAR GARG

Ashok K. Garg Private & Confidential: 2 Pages May 2011