2016PARTNERSHIP COMMITTEE - Plan of Work
Director: / Craig Jergenson /Vice: / Shawn Jacobson /
Committee Members:
Scott Howard / Michelle Marquez / Kris WestPASSION STATEMENT
Passion statements are like a mission statement for your committee.
The Partnership Committee strives to inform partners and potential partners about the benefits of FPA of MN and to nurture mutually-beneficial relationships between FPA and its partners. It is the Partnership Committee’s objective to encourage partners to be involved with the FPA community and to take advantage of their various benefits in order to maximize their partnership dollars and retain their partnership commitment.Happy Partners = Healthy Chapter.
3 MAIN STRATEGIES
As a guide, strategies are not specific projects.
How will we communicate with our targeted audiences? / Email, in person meetings, newsletter articles, socials, phone calls, at Chapter meetings, at Symposium
Tactics to Fulfill Strategy / Target Date / Committee Member(s)
Spearheading / Value that should be Communicated.
Provide listing of benefits and highlight specific benefits periodically throughout the year. / Ongoing / Craig / Revisit benefits that Partners are already receiving
Have available potential benefits to prospective Partners. / Throughout year (not only at renewal time), highlight benefits for prospective Partners.
Ways to Integrate Ideas and Collaborate
How does what you do integrate with what other committees/organizations do?
Member Experience / Partnership support for the golf outing / Greater understanding of what their committee is looking for, for the golf outing
Board members / Methods for contacting prospective Partners. / Leads on contacts that may be potential Partners.
Public Relations / Information / Promote events where partners are involved to provided added exposure
Symposium / A full house / Great exposure for our partners
Strategy 2 / Ensure Partners are receiving what they have been promised by FPA and what they need from FPA.
How will we communicate with our targeted audiences? / Regular phone calls and emails, quarterly Partner phone calls, regular survey of Partners, Partner Social(s).
Tactics to Fulfill Strategy / Target Date / Committee Member(s)
Spearheading / Value that should be Communicated.
Quarterly Conference Calls, Partner Social(s), suggestions on how to reach FPA members / Scheduled / Craig / Partnerships are valuable; FPA listens to its Partners.
Assign Committee Liaison to each Partner and survey each Partner at least annually / ASAP / Craig / Each Partner is being listened to, throughout the year (not only at renewal time).
Structured plan of communicating benefits and offerings as well as questions and concerns / Continual recap of benefits
What’s working? What’s not?
How to fix it
Ways to Integrate Ideas and Collaborate
How does what you do integrate with what other committees/organizations do?
Board of Directors / Connections / Connections, resources, solutions
Strategy 3 / Encourage Partners to become active FPA partners and members.
How will we communicate with our targeted audiences? / In person, by phone, email, newsletter.
Tactics to Fulfill Strategy / Target Date / Committee Member(s)
Spearheading / Value that should be Communicated.
Gather interests of Partners and match them with specific committees/initiatives / Value of Partnership is more than financial – Partners are valuable as people.
Communicate with Board members about Partner interests/offer to connect Committees with Partners. / There is a place for Partners to join with other committees (for events, additional sponsorships, networking, etc.).
Ways to Integrate Ideas and Collaborate
How does what you do integrate with what other committees/organizations do?
Career Development Committee / Connect Partners for potential Career Day collaboration / A planned Annual Career Day
Professional Issues / Connect Partners for potential Advocacy Day collaboration / New ideas, new contacts, stronger connections
Member Experience / Connect Partners for potential Golf and Bocce Ball outing / New ideas, new contacts, stronger connections, increased counts
New Member / Connect Partners for potential involvement at New Member Socials / Stronger relationships with partners; increased ROI
NexGen / Increased connections with our NexGen aged members / Knowledge, resources, solutions
Board of Directors / Passionate contacts / New ideas, new contacts, stronger connections